"Who Knew?" - What is a salesperson’s job? If you responded “To sell a product or service,” or any variation of this, then like most salespeople you’re mistaken. A salesperson’s job is not to sell, but to help a customer select the exact product or service that meets their specific needs, wants and desires, regardless of the product or service. Based on 40+ years of successful sales education and field experience, in “Who Stopped the Sale?” professionals are taken a journey starting with the realization that every salesperson has stopped a sale and ending with a mindset that helps customers select and buy.
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