Today Andy Brown discusses Periscope, being transparent & A/B testing. In This Episode, You’ll Hear More About: ** How To Capitalise On The Opportunities Afforded By Live Streaming App ** Katy Perry’s Advice For Other Artists And How It Affects Your Business ** Why McDonald’s And GiveWell Are Prime Examples Of How To Be Transparent In Your Marketing ** A Massive Wake Up Call : How It’s Time To Realise There Is No Place To Hide ** Improving ROI : Why It’s Important To Split Test Your Marketing Campaigns ** Why Your Content Must Be Shareable And How To Learn How In "The Content Code" ** The Latest From Social Media Marketing World On The Shift From Vanity Metrics To ROI In episode 53 of the Triple Your Clients podcast I follow on from last week where I spoke about the popular live streaming app called Meerkat. This week I compare it to a competitor, owned by Twitter, called Periscope.
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