Cover art for podcast Successful Life Podcast

Successful Life Podcast

172 EpisodesProduced by Corey BerrierWebsite

This podcast is for your home services business. You will learn how to grow your business through sales, marketing, and branding, and how to keep you winning! Download and Subscribe NOW!


What big HVAC changes are coming in 2023 with Russell Shuey

Russell Shuey is the Territory Sales Manager at Gemaire Distributors, overseeing
sales and operations for the MidAtlantic and Southeast Divisions. He's worked with
some great people over the years who provide top-notch customer service to each
and every one of our customers. Self-proclaimed heat geek and IAQ guru, Russell
enjoys helping our contractors with product education and knowledge of available
programs to help them better their businesses.
With more than 15 years in the industry, he understands what it takes to make sure
that you are getting the best possible service from company to company. Skip has
performed many HVAC product installations, and has been trained in all aspects of
the field; service, installation and sales. He also has experience in energy auditing,
construction management, project management, and cooling plant maintenance.
Key talking points of the Episode
00:30 Who is Skip?
01:42 How Skip went from the engineering side to the sales side.
03:16 Skip talks about wholesale distribution
04:30 Teach not sell
06:30 Why understanding new technology is important to HVAC and plumbing
07:35 How Covid-19 impacted the HVAC industry
10:58 Plants shutting down due to covid affected Plumbing industry as well
12:50 UV light, it’s powerful filtration system and impact during Covid13
14:52 What is IAQ-How does it work?
16:34 Knowledge is important- teach not sell
23:51 What to look forward comes 2023
27:30 Skip talks about the strategy done and how it improved as time goes by.
30:29 Talks about rebates and tax incentives
34:55 Targeting the right area
38:02 How long does rebates lasts?
Magical Quotes: “I  really  like  the   sale s  part.   I've   always  been   an  extrovert   and  I love  people.   And  sometimes  that's   hard .”
“Try  to  teach   your   guys  how  to  do  things   the  correct   way  or  point   them  in  the   right  direction ”
“ Sales  •  •  •  is  a continuous  thing,   right.  It  doesn't  stop  within   sales”
“ it's  important   that   these  guys   link  up  with  somebody   who  can  teach   them this   stuff   right  now”
“That   has to  come  with  education  from  •  somebody  that  can   teach  people  how  to  do •  service  contracts   correctly  and  how  to  sell   those  to  customers.  Because  it's  not   a hard  sale if  you  do it right”
“And   as  long  as   you  need  all   the  details   you  need  to  meet.   I,   uh,  me an ,  that's  100%  rebate ,  so  there's  a  lot  of  opportunity  for  people  out   there .”
Please join my free Facebook group YouTube:
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Find Skip at:
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More $H!T" with this link:


Russell's goal is to help his customers find the best possible solutions for their needs, and he takes great pride in his work. He is always looking for ways to improve the customer experience, and he is passionate about helping his clients succeed.

I’m Not a regular Sales Guy

If you want to be successful in HVAC or plumbing sales, you can't just be a "regular" sales guy. You need to understand the new technology and how companies are run today. HVAC and plumbing have both gotten very modern, and you need to be up-to-date on the latest trends and technologies to be successful. Donut runs might have worked in the past, but they won't cut it anymore. You need to be knowledgeable about what you're selling and show that you're invested in helping your customers find the best solution for their needs. With the right approach and Coaching, you can be a top HVAC or plumbing salesperson.

The Department of Energy Tax Rebates

The Department of Energy has changed the standards for HVAC ratings. This means that not only the ratings themselves have changed, but also the way that equipment is tested in order to achieve those ratings.Now, instead of just testing HVAC equipment in a room and measuring the results, they are actually hooking it up to ductwork in order to simulate real-world conditions. This provides a more accurate picture of how the equipment will perform once it's installed.If you're in the market for HVAC or plumbing sales, it's important to stay up-to-date on these changes so that you can make informed decisions about the products you're considering. By keeping abreast of these developments, you'll be able to choose the products that best meet your needs.

As of January 2023, new rebates are available for HVAC and plumbing purchases. Up to $14,000 is available for qualifying purchases, making it a great time to upgrade your HVAC system. If you're in the market for a new HVAC system, be sure to ask your HVAC contractor about the new rebates. You could save big on your next purchase!

If you're a contractor, HVAC or plumbing sales can be a great way to get tax rebates and credits. The government offers a variety of tax incentives for energy-efficient home improvements, and HVAC and plumbing systems are often eligible for these rebates. To take advantage of these programs, simply ask your HVAC or plumbing distributor if they offer any tax rebates or credits.

If you're in the HVAC or plumbing business, hiring a sales coach can be a great way to improve your bottom line. A good sales coach can help you close more deals and increase your revenue.Here are a few things to look for in a sales coach:- HVAC industry experience: Look for a sales coach who has experience in the HVAC or plumbing industry. They'll be able to provide you with insider tips and tricks that will help you close more deals.- A proven track record: Make sure the sales coach you hire has a proven track record of success. Ask for references from past clients to make sure they're legit.

Relevant Links:

Please join my free Facebook group

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Russell 'Skip" Shuey

Territory Account Manager

Gemaire Distributors

Wilmington, NC

(910) 599-7636


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