The Peabody Award-winning Studio 360 with Kurt Andersen, from PRI, is a smart and surprising guide to what's happening in pop culture and the arts. Each week, Kurt introduces the people who are creating and shaping our culture. Life is busy – so let Studio 360 steer you to the must-see movie this we… read more
We're always talking about creativity, but what do we mean? Can we find creativity, can we measure it, can we encourage it? Kurt talks with Gary Marcus, a psychology professor about what science tells us about creativity. A researcher puts jazz musicians into an fMRI machine and has them improvise; an intrepid reporter gets her creativity tested and scored; and a little girl introduces us to her imaginary friends (all of them).
(Originally aired: November 23, 2012)
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