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SoTellUs Time

100 EpisodesProduced by Trevor HowardWebsite

SoTellUs Time is a podcast for business owners and entrepreneurs wanting to learn how to grow their business from the basics all the way to the advanced from the latest technics and technologies. Together the hosts of SoTellUs Time have over 40 years of marketing experience from start ups to $100,00… read more

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The Secret to Succeeding in Business and Marketing

September 27th, 2022


Just because your business is still afloat doesn't mean that it's a success. Too often, business owners get caught up in the day-to-day grind of keeping their business afloat and forget to focus on what it takes to make …

Death Of A Business: The Quick Fix

September 20th, 2022


If you want your business to be successful, you need to treat your relationships with your clients like a marathon, not a sprint. What does that …

How to be a successful entrepreneur: The mindset you need

September 13th, 2022


In business, there is always something new to learn and new challenges to overcome. The successful business person is the one who is always learning …

Marketing Secrets: 12 Tips To Attract Top Talent To Your Business

August 30th, 2022


As any business owner knows, hiring the right employees is essential to the success of the company. However, finding qualified candidates can be a challenge, and many business owners are forced to settle for less than …

The Science Of Storytelling: How To Use Stories For Marketing, Sales, And Influence

August 23rd, 2022


When it comes to business, success is often about knowing the right story to tell. And that's something we know a lot about at The Huge Convention. As the show sponsor and one of the main stage speakers, we spent last …

How To Turn Cold Prospects Into Warm Leads With Effective Lead Magnets

August 16th, 2022


A business can only be successful if it has a steady stream of leads. Without leads, there are no potential customers, and without potential …

How To Unleash The Power Of Your Voice For Greater Marketing Success

August 9th, 2022


As a business grows, you need to involve more people in the marketing. They may be employees or a marketing agency. It can feel great to hand over …

Obligation Elimination - Ep. 175

August 2nd, 2022


As business owners, we are always busy. Most of us wear multiple hats in our business and it can feel like we are running from one fire to another …

The Partner You Don’t Pay - Ep. 174

July 26th, 2022


Business is all about partnerships. You partner with suppliers, manufacturers, vendors, and distributors. But one of the most important business partnerships you can have is with an accountability partner. Having …

Expose Yourself! - Ep. 173

July 19th, 2022


A business is more likely to be successful when it can reach a wide range of customers. However, many companies make the mistake of only targeting …

What's The Point - Ep.172

July 12th, 2022


This week we are going to talk about creating healthy habits to ensure that you live long enough to enjoy the success you are working so hard to achieve. business Success is important, but it is only part of the …

The Knockout Punch - Ep. 171

July 5th, 2022


In business, as in boxing, you need to be prepared for anything. Your competitors are always looking for an opportunity to land a knockout blow, and if you're not ready for it, you'll be knocked out of the ring. That's …

Are you Delusional? - Ep. 170

June 28th, 2022


Many of the world's most successful business leaders have been described as "delusional." Steve Jobs, for example, was known for his insistence that …

Advice from a Billionaire - Ep.169

June 21st, 2022


In today's business climate, it can be easy to feel like you're constantly playing catch-up. Whether you're trying to keep up with the latest trends or struggling to maintain a work-life balance, it's important to …

It is Never too Late - 168

June 14th, 2022


As business owners, we are often so focused on the day-to-day that we don't take time to step back and assess our longer-term goals. We can feel like the sand is quickly running out of our "Success" Hour Glass and that …

Are You Listening - 167

June 7th, 2022


In order to run a successful business, it is essential to have a good working relationship with all of your employees. After all, they are the ones …

Do The Work - Ep. 166

May 31st, 2022


Trevor was talking to an owner the other day that has been trying to hire employees for weeks and he has only got 1 application. Trevor asked him what he was doing and he said that he is out doing the work.

Loyalty Goes Both Ways - Ep. 165

May 24th, 2022


Every business owner wants their customers to be loyal and stay with them forever but we need to understand that we need to be loyal to our customers as well.

In today’s economy we are seeing prices for everything …

Thanks For The Lemons - Ep. 164

May 17th, 2022


In life most of us do everything we can to avoid hard things. We want our lives to be easy, full of sunshine and rainbows and we are upset that the …

Kryptonite - Ep.163

May 10th, 2022


As business owners, we like to talk about our strengths and what makes us better than all of our competitors, but this week we want you to discover your kryptonite!

Growth Funnel - Ep.162

May 3rd, 2022


Today we are going to talk about a funnel that we have used to create a multi-million dollar business for ourselves and we have used it for thousands …

Communication is King! - Ep.161

April 26th, 2022


Automation with your Communication is great and it can free up a lot of time for your customer service team but sometimes it can actually hurt your business if you rely on it too much.

1 is Bad - Ep. 160

April 19th, 2022


Today we are going to talk about why the number “1” is the worst number in business. One product, one employee, one store, one service. One of anything that accounts for a substantial portion of your income leaves you …

Google Guaranteed - Ep.159

April 12th, 2022


Today we are going to be talking about Google Guaranteed and how it might be able to help your business.

PPC vs SEO - Ep.158

April 5th, 2022


Today we are going to discuss the difference between PPC and SEO and when you should use one over the other.

Google My Business - Ep. 157

March 29th, 2022


Today we are going to give you some tips and tricks on how to get your Google Business Listing to rank higher in the search engines.

Tomorrow is not Guaranteed - 156

March 22nd, 2022


The life of an entrepreneur is difficult. It can be filled with long hours and lonely nights putting in the work to turn a profit. Putting in the …

Happily Ever After - Ep. 155

March 15th, 2022


Last week we talked about Just Getting Started and a lot of our listeners needed to hear that to motivate them to take that first step in their business. Today we are going to take the opposite approach and focus on the …

Just Start - Ep. 154

March 8th, 2022


Too many new entrepreneurs are so focused on the end goal that they never actually get started. When you focus on the end result it can become …

The Happy Client - Ep. 153

March 1st, 2022


Every human being wakes up with an expectation. 

When people get LESS than what they expect, they are unhappy.

When people get EXACTLY what they expect, they are satisfied.

When people get MORE than what they expect, …

Abandon All Hope - Ep. 152

February 22nd, 2022


Want more sales? You need to become your Prospects’ Only Hope! Today we are going to show you how to write your marketing in a way that shows …

Time is Not Always Money - Ep. 151

February 15th, 2022


Have you ever heard the phrase “Time is Money”? Well, that is not always true. When you are starting your business, you will have to sacrifice your time because you don’t have money to market but as your business grows, …

Brand The Experience - Ep. 150

February 8th, 2022


Today we are going to be talking about how the experience sells your product or service better than the specifications or details.

Are You Prepared - Ep. 149

February 1st, 2022


We just finished the first month of the year and we are just a few months away from tax deadlines. Today we are going to talk about a few ideas that can help you prepare now for next year’s taxes.

Creating the Right Rituals - Ep. 148

January 25th, 2022


We all have rituals in our lives, whether we recognize them or not. As business owners, we need to make sure that we have the right rituals that will …

What's Your Funnel - Ep. 147

January 18th, 2022


Every business needs a funnel that their prospects and clients go through. Now we are not just talking about a website funnel but a business funnel that moves your clients through the customer journey.

More! - Ep. 146

January 11th, 2022


As entrepreneurs, we have a desire for more. We are not happy being still. We are happiest when we are moving forward and making progress. A 9 to 5 …

The Hammer - Ep.145

January 4th, 2022


Sometimes in business, we get really good at using one tool so it becomes our go-to for everything. If you are a hammer, every problem looks like a …

Consistency is Key! - Ep. 144

December 28th, 2021


One of the mistakes that business owners often make is being too quick to change course. They start something new in their business and quit before it ever has time to make a difference. Here are some areas in your …

Giving Back 2021 - Ep. 143

December 21st, 2021


 This is the time of year when people tend to focus on Giving. So today we are going to talk about how you can give with your business…

The Power of Paper and Pen - Ep.142

December 14th, 2021


Most businesses today are so focused on digital marketing that they have forgotten the power of paper and pen. Today we are going to focus on a few physical ways to reach potential customers.

The Missing Piece - Ep. 141

December 7th, 2021


Sometimes we need to look at our business like a puzzle with multiple pieces. Most people start a puzzle by focusing on the outside pieces first and …

I Promise - Ep. 140

November 30th, 2021


One of the fastest ways to lose clients and ruin your reputation is to over promise and under deliver.

Are You Listening? - Ep.139

November 23rd, 2021


 I can’t tell you how many times I have heard a business owner tell me that they wished they could read their customers' minds to find out exactly …

Why or How - Ep. 138

November 16th, 2021


Every successful company needs a “Why” person and a “How” person. Now, what does this mean? Let's Discuss

“I Can...But I Won’t” - Ep. 137

November 9th, 2021


One of the worst things we can do is trick ourselves into thinking that we can do something ourselves so why would I pay someone else or purchase …

Short Term Profits - Ep. 136

November 2nd, 2021


Every business owner would love to charge more for their services but sometimes you can sacrifice long-term loyalty for a short-term profit.

Why? - Ep. 135

October 26th, 2021


 Too many times in marketing we focus on the details of what we do vs why we do it. Normally customers don’t really care what we are doing, they are just interested in why we do it and how it benefits them.

You’re Hired! - Ep. 134

October 19th, 2021


We have talked to thousands of business owners in the past two months and one issue that keeps coming up is how to hire good employees. Today, we are going to give you a couple of tips to attract new employees and to …

Don't Wait - Ep. 133

October 12th, 2021


One of the worst things you can do is delay taking action on the things that will improve your business.

Can You Hear Me - Ep. 132

October 5th, 2021


Facebook is down and instagram is down. Is your business dependent on Facebook and Instagram? Well what happens when Facebook is down and Instagram is down. You can't depend of just social media to communicate and …

What's the Purpose - Ep. 131

September 28th, 2021


Today we are going to talk about your website and determine what its purpose is and does it actually fulfill its purpose.

The Right Call to Action - Ep. 130

September 21st, 2021


One of the biggest mistakes we see when it comes to marketing and especially business websites is that they do not have an effective Call to Action. Today we are going to teach you what a call to action is and how to …

Start Chatting - Ep. 129

September 14th, 2021


One of the biggest communication tools home service businesses are missing is webchat on their website. Warning! Don’t stop listening just because …

Sweat Equity - Ep. 128

September 7th, 2021


When you're wanting to learn how to grow a business "sweat Equity" plays a big part in having success. Now don't think this is only a conversation for start up companies looking at how to grow a business, this applies …

Don’t Put the Cart Before the Horse - Ep. 127

August 31st, 2021


Sometimes in business we feel like we are so far behind that we think we need to do everything all at once when it comes to automation, marketing, etc. You can’t do everything at once, so you need a roadmap to success.

Go No Go - Ep.126

August 24th, 2021


Sometimes in business we cannot get all of the facts and data upfront when it comes to marketing so we have to make a decision on the fly. Today we are going to talk about how to do that.

Smart Goals - Ep. 125

August 17th, 2021


Do you ever feel like you're working hard but going nowhere? Do you feel like you never get anything done? You need to start setting SMART Goals.

Don't Compete...Create! - Ep.124

August 10th, 2021


Are you tired of competing with your competitors? Is your business struggling because you don’t have the budget, resources, or reputation that your competitors have? Guess what…you don’t have to Compete if you Create!

Get More Done - Ep. 123

August 3rd, 2021


What if I told you that I can help you get 22 additional days of work done in the next 90 days, what would you be willing to do to make that happen? …

Sell The Dream - Ep. 122

July 27th, 2021


No one wants your products or services. What they want are the results your product or service gives them.

Watch Your Six Pack - Ep.121

July 20th, 2021


In flying there are six gauges you are constantly checking to make sure you are staying on course. In business we have the most important things that …

Eat Your Own Dog Food - Ep. 120

July 13th, 2021


Are you one of those companies that doesn't use their own products or services? Maybe you have a specific service that you don't use but you sell it to clients all the time.Today on SotellUs Time the #1 business 101 …

What is Success - Ep.119

July 6th, 2021


What does success look like for you? Most people think that success is money but that is not always true. Let's get to the roots of what success really means to you.

Fail Forward Fast - Ep. 118

June 29th, 2021


The secret to success is failing fast and always moving forward. 

Michael Jordan, one of the greatest basketball players of all time once said: 

“I’ve missed more than 9000 shots in my career. I’ve lost almost 300 …

Replicate Yourself - Ep.117

June 22nd, 2021


As your business grows you are going to need to hire but how do you make sure that your new employees maintain the same standard of service you have provided.

Don't Bug Them - Ep 116

June 15th, 2021


Sometimes in business we want to be so good at communicating with our customers that we end up just bugging them until they go away. Over communication can be a bad thing.

The Babe Ruth Approach - Ep. 115

June 8th, 2021


Babe Ruth held the record for most homeruns for 39 years with 714 home runs. He also held the record for the most strikeouts for 29 years with 1,330 career strikeouts. 

It is in our nature to “swing for the fences” or …

Money, Money, Money - Ep. 114

June 1st, 2021


Are you making smart decisions for the future or are you getting caught up in the crazy spending. Let's discuss the following:

1. Economy

2. Purchases

Hunger Not Handouts - Ep. 113

May 25th, 2021


When something is earned, it’s often the safest way to get what you want; something that is received free of charge is seldom valued. Today we discuss:

1. Funding

2. Free Trials

3. Employees

Balance - Ep. 112

May 18th, 2021


The best part about being an entrepreneur is that you are your own boss. The worst part about being an entrepreneur is that you are your own boss. Summer is coming which means vacations, kids running around the house …

Daniel Dixon - Ep.111

May 11th, 2021


Daniel became the CEO of Service Moxie in May 2019. Prior to becoming the leader of Service Moxie, Daniel served as a military officer in the United States Air Force and worked in corporate America as a business …

Strength vs Weakness - Ep. 110

May 4th, 2021


Why do we spend so much time working on things we are not good at? Instead of play to our strengths we focus on our weaknesses. Today we are going to discuss how to identify your weakness vs your strength and how to …

Giving Back - Ep.109

April 27th, 2021


A great way to earn instant trust and credibility is to set up a Give Back program in your company. For example, Toms Shoes - Donate a pair of shoes for every pair that is purchased. Also, Cleaning for a Reason - …

Why Say No - Ep. 108

April 20th, 2021


Most people want to take the path of least resistance. However this is usually not the path to have the greatest success. Today we talk about a company that in their first 16 months of business they generated 1.3 …

Build Them Up - Ep. 107

April 13th, 2021


Sometimes as owners we have a tendency to point out our employees mistakes but never acknowledge what they do right. In fact, sometimes when we give praise we feel the need to add a “But…” on the end to try and teach …

What's Your Snow Plow - Ep. 106

April 6th, 2021


As business owners we often get in the way of our own success. Instead of letting the snow plow clear the snow for us we hook a chain to it and and slam on our breaks snowing it down. Today we will discuss how to get …

Something's Broken - Ep. 105

March 30th, 2021


All to often as business owners we want to act like everything is perfect. We have blinders and ignore the problems in our business. Business 101 tells us that ignoring the issues will hurt our companies. If this is …

Multi-Step Marketing - Ep. 104

March 23rd, 2021


Most of the marketing that businesses use try to get people to take action right away. Most people do not take action on the first piece of marketing they receive from a business. Most businesses stop after touching a …

The Decoy Offer - Ep.103

March 16th, 2021


Let's talk some business basics 101. You never want a potential client to have to make a decision, you want them to make a choice. If you don't have a decoy offer you are missing out on business.

Cut It Loose! - Ep. 102

March 9th, 2021


On Today's show of SoTellus Time where we discuss business basics we focus on "Cut It Loose!". What do you need to cut loose that is wasting time, energy, money or your happiness? We have examples from some of the most …

How To Stop Them - Ep.101

March 2nd, 2021


How to stop your prospects in their tracks with interruption marketing and break their train of thought with a question or bold statement. On today's …

Don't Be Defensive - Ep. 100

February 23rd, 2021


On today's business 101 show we discuss how to deal with negative feedback. No business is immune to upset customers and making mistakes. How you respond or don't respond will make all the difference! Let's discuss some …

3 Important Questions - Ep. 99

February 16th, 2021


2021 is flying by. Hopefully you set your business goals before the year started. How are you doing? A sixth of the year has already gone by, so are …

Confidence Closes! - Ep. 98

February 9th, 2021


There is a funny phenomenon in business, when you push them away they try harder to be a client! Today on our business 101 show we will discuss "Confidence Closes!". We have spent 20 years building companies and in the …

Loyalty Matters! - Ep. 97

February 2nd, 2021


On today's episode of SoTellUs Time we discuss loyalty and how it can literally save your business! We share what recently happened to us and how having loyal customers allowed us to quickly cut out the cancer. You need …

Be Intentional! - Ep. 96

January 26th, 2021


Today on SoTellUs Time I will share how fighting for my life in the hospital with Covid and pneumonia taught me to be present, focused, and in the moment. We will share how doing this will improve your company, create …

New Year New You - Ep. 95

January 5th, 2021


It's time to reflect on last year. Now don't get depressed! 2020 is over and it's time to kick butt in 2021! Let's talk about how you can look at last year and change the things that you didn't like about yourself and …

Get Out of The Bottle - Ep. 94

December 29th, 2020


You can’t see the label from the inside of the bottle. Sometimes you have to step out of the business and get a different perspective. Let's discuss the different ways to grow your business.

Swag - Ep. 93

December 22nd, 2020


What is swag and why buy it? It's the end of the year and now is the time to get all the write offs, build moral, and market your business. Let's talk about the do's and don'ts when it comes to swag.

Celebration - Ep. 92

December 15th, 2020


Now is the time to reflect on the year, business, and your fuel level. The state of your company is a reflection of you. Taking the time to celebrate, refuel, and enjoy life is essential to the health of your company. …

What is Your Scooby Snack? - Ep. 91

December 8th, 2020


What are you doing to keep your customers excited after they purchase? Some companies like Mercedes Benz do a really do job at this. On today's episode we will discuss some business basics for keeping your customers …

Build Loyalty - Ep.90

December 1st, 2020


Most people aren’t “loyal”, Customer Loyalty is one of the best ways to increase profits and build a sustainable business. It’s all about the environment you create, the expectation you set, the attitude you approach …

#GiveThanks - Ep. 89

November 24th, 2020


Tis the season to give thanks and we have the perfect challenge for you this week. Change your business for the better. Let's discuss...

Uncle Sam Knocking - Ep. 88

November 17th, 2020


When uncle sam comes knocking you better answer. A big mistake business owners make is not preparing early enough for that inevitable day the government comes looking for their piece. Let's discuss some business basics …

Black Friday - Ep. 87

November 10th, 2020


Black Friday is the biggest shopping day of the year for retail businesses. However, other types of businesses can leverage this day to pad their bottom line before the end of year. Don't miss out...

Everyone Wants To Win - Ep. 86

November 3rd, 2020


Every business will deal with customers who are upset. There are 5 key steps to resolve these situations where "everyone wins". 

Lifestyle vs Business - Ep. 85

October 27th, 2020


Every Entrepreneur wants to build a business that gives them an amazing lifestyle. However, many end up sacrificing the opportunity to build a profitable business just to fund their lifestyle.

The Forest From The Trees - Ep. 84

October 20th, 2020


 There is a big difference between being efficient and being effective. Let's talk about the problem and the solution...

The Little Things - Ep. 83

October 13th, 2020


To often business owners think that providing a good service is enough. Today we talk about going from good to great! It's all about the little things that make all the difference. Let's get started talking about the …

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