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Smarter Destiny Podcast

51 EpisodesProduced by Smarter Destiny PodcastWebsite

We're on a mission. We're going to find and uncover the smartest, most successful entrepreneurs on the planet. Explore their highs, their lows and how they ultimately mastered the game. I'm Martyn Cook and I'm excited to welcome you to the Smarter Destiny Podcast. I'm grateful for you and your time,… read more


#07 - Jordan Rolband

 SHOW NOTES for Jordan Rolband -  Consistency is the key

  • 2:05 - How did you get started making money? JR - “I hated it, it was like pulling teeth, but what I learned about was selling antique watches....” 
  • 6:05 - Strategies that you’ve learned selling watches? JR - Hype around the watch. Know your audience. Create the need to have it. “Where I focused my attention was telling the story around the time piece to the individuals based on their personality” 
  • 8:15 - How did you find out who that person was? JR - “ebay taught me a lot about that. I learned to diagnose the type of customer based on their questions on the platform” 
  • 9:55 - Where did you go after the watch business? JR - Anecdote about moving to Miami. A finance business. Mortgages, insurance, etc. I learned that I was very interested in marketing. I was good at transitioning business the internet. 
  • 13:39 - “I was dating new a girl at the time that today is my wife and she gave me an ultimatum, I had to come back to New Jersey or we were finished as a couple.” 
  • 14:41 - “And then I discovered affiliate marketing and that totally changed the game for me as a person and for us as a company” 
  • 17:00 - How did you make your product stand out and convince the influencers (afilliates) to sell your product? JR - “At heart I’m a sales guy” “We were the right partner to work with” 
  • 20:40 - “I was making good money, but it wasn’t satisfying. I was really eager to build something bigger. The company was sold in 2011. I had to learn a few things that you are not taught in school, so I took a job and I saw that there was more to learn that what I thought. I understood that I needed a partner. I met him at the company. We discovered that the best way to grow was to build a business together” 
  • 25:25 - Is that the business you currently run? - JR Yes. We started as an affiliate boutique network type of business. We reinvested everything we made into the business. The story about how they became a business that didn’t rely on any third parties. 
  • 28:40 How was moving to different areas when the business grew? - JR We became experts at international banking.
  • 36:05 How much you spend on media? - JR 4 to 6 hundred thousand a day. It depends on the site. 
  • 39:30 Tell us about the fist 30 minutes of your day.
  • 45:13 - How do you get into the state of flow? JR - “Everything for me is about routine, so consistency is the key.” 
  • 47:30 - What habbit or opinion you have that people disagrees with. JR - I avoid conversations about religion or politics 
  • 48:30 - What non traditional lesson would you give at school. JR - “don’t listen to what they told you, think different, ask lost of questions” 
  • 50:25 - Books that affected your life. JR - Principles: Life and Work by Ray Dalio 
  • 51:30 - If I gave you USD 5000, how would oyu double it in 24hs? JR - “Invest it in my business.” 
  • 51:58 - Best advice ever given to you. JR - “Always be true to yourself” 
  • 54:00 - How would you convince someone to do something good, that they didn’t want to do. JR - “By doing it myself” 
  • 55:25 - Would you rather fight one horse size duck or a thounsand duck size horses? JR - “I would fight the one on one” 
  • 56:05 - What makes you the happiest. JR - Family. 
  • 57:50 - Are you creative naaturally or is there anything you do to get on that creative path? JR. - Studying has really helped me becoming much more crative. 
  • 59:00 - Any requests for the audience? - JR “What makes me happy is to provide and give directions to others in the path of marketing or e-commerce, so it would be great if you reached me, specially at facebook.”

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