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Smart Man, Smarter Woman Podcast

53 EpisodesProduced by Steve Loates and Juliet Aurora: Entrepreneurs, Small BusinessWebsite

Smart Man…Smarter Woman is a podcast for entrepreneurs by entrepreneurs.The co-hosts, Juliet Aurora and Steve Loates are business partners, authors, speakers and business owners. They are also husband and wife which makes for a very interesting dynamic in each show. 🙂Most episodes will feature a gu… read more


Episode 11: James Mulvany - How To Grow Your Audience Through Podcast and Radio

Gold Nuggets in this Episode:

  • When you're running a business, as shallow as it sounds, you need to look at the financials.
  • You've got to keep trying new things and pick yourself up, brush yourself down and just get on with the next project.
  • You're not ready to go fully and start your own podcast to begin with appearing as a guest or an expert on other podcasts is a great way to kind of dip your toes and see if it's for you

Every guest you interviewed generally will share it with their audience too. So it's a good way of spreading the word about your business.

  • If you're guesting on other people's podcasts, you're pushing, pushing yourself in front of audiences who perhaps wouldn't have had exposure to you or you, or your product or service.

  • When it comes to cash flow knowing is always better than not knowing because not knowing is not going to save your business.


Our guest is James Mulvany, a UK based entrepreneur responsible for launching more than five internet companies. All doing interesting things with incredible teams in the online media/broadcasting & content spaces.


Song by Adam Vitovsky / CC BY 3.0

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