In this solo episode, I share the story about how my brand evolved as a small business owner. The thing about branding is...you can plan, prep, and create all the components, but ultimately it's up to your customers to decide what your brand means to them.

Toshie is the owner and lead artist at wigcraft.vegas, where she makes large-scale foam wigs. She’s currently working through the trials of being a small business owner as this hobby takes on a life of its own. While she has confidence in her “wigcrafting” and creative abilities, she is less comfortable with being an “entrepreneur.” Through it all, she can’t shake the urge to create. She is living in a high-contrast world and constantly contributing to new culture. If it is strange, she will probably be into it.

In this episode, Toshie shares her thoughts on art, magic, and the challenges of entrepreneurship.

In this solo episode I talk about the 4 things my favorite brands all have in common and how you can put it into practice in your own business.

Top takeaways:

1️⃣ Be unapologetically different.

2️⃣ Give people something to belong to by making the world a better place.

3️⃣ Infuse your brand values into every piece of your business.

4️⃣ Get comfortable getting visible.

Tracey Warren’s firm belief that community is the key to success in life and business has led her to become the founder and CEO of InSpark Coworking and the driving force behind the “Ignite Your Champions'' movement. She’s also an author and a motivational speaker with a penchant for content creation and supporting women in business.

In this episode, Tracey shares her thoughts on community building, the power of manifesting, and learning from failure. She also talks about how her coworking space came to be, and we envision a prom-like networking event for entrepreneurs.

Before becoming a coach, Nicole B-Z spent over a decade in the music industry. She started a recording studio and record label in Australia, managed bands, and learned about business practices and the needs of creative leaders. Since then, she has become a serial entrepreneur with a passion for helping other small business owners.

In this episode, Nicole looks back on the times she failed but still struck gold. She also talks about her creative process and the steps that she takes when faced with a challenging project. Tune in for some advice on marketing and research.

Nazia Siddiqui has a career in finance but a passion for fashion design so she founded Transcend, a Seattle-based women’s fashion brand focused on art and sustainability. With Transcend, she combines hand-embroidered textiles from South Asia with timeless silhouettes to bring unique, thoughtful and beautiful pieces that women want to wear again and again. In the future, she hopes to scale her business by working with a broad number of artisan groups and communities across the globe.

In this insightful episode, we chat about the deliberate choices she made while building her business from the ground up in the middle of a pandemic. She explains how sustainability and ethics go hand in hand, highlighting the advantages of staying open-minded and steady. She also offers advice on overcoming fear and tackling challenges to achieve success.

In this solo episode I talk about how getting clear on your core values makes building a team SO much easier! If you're a solopreneur or small business owner who's starting to add members to your team, this one is for you!

Top takeaways:

1️⃣ When you don't have the energy to live up to your values, it's time to get help.

After several years of hard work and rejection as a queer person working in a highly misogynistic and patriarchal industry Eli decided to open his own repair shop, Repair Revolution. Repair Revolution disrupts the automotive repair industry as an unapologetic feminist and LGBTQ+ owned and operated business in Seattle since 2012.

Top takeaways:

1️⃣ Cars are a critical (& often overlooked) component of social justice.

In this LIVE solo episode I talk about how getting clear on your core values makes selling feel way less awkward! If you've struggled feeling natural and confident while selling, this one is for you!

Be sure to SUBSCRIBE ON YOUTUBE to watch future solo episodes LIVE!

Top takeaways:

1️⃣ Selling is so much more than a sales call script or the copy on your product page.

Gracia Sotomayor had it all—a promising career, her own house, a relationship—and yet she was unhappy. Realizing that something needed to change, she dropped everything, made her way across Europe with the help of friends and strangers, and found herself through artistic cycling. Now, she is using this uncommon indoor sport as a tool to empower and inspire people in her home country of Peru and throughout South America.

You’re in for an exciting episode because we’re going to touch on traveling, happiness, and female empowerment! Gracia takes us along on her literal journey to find herself, the challenges she had to overcome, and the lessons that she has learned.

In this LIVE solo episode I talk about how getting clear on your core values helps you connect with your ideal customers. If you're an over-thinker or recovering perfectionist, this one is for you!

Be sure to SUBSCRIBE ON YOUTUBE to watch future solo episodes LIVE!

Top takeaways:

1️⃣ Like attracts like. If you want to attract customers or clients that are the right fit, you have to know what you're bringing to the table first…

In this LIVE solo episode I talk about how getting clear on your core values helps you make quicker, more effective decisions in business! If you're an over-thinker or recovering perfectionist, this one is for you!

Be sure to SUBSCRIBE ON YOUTUBE to watch future solo episodes LIVE!

Amber Hawley is a licensed marriage and family therapist who works with high performing/entrepreneurial couples and individuals helping them have more fulfilling relationships without sacrificing their businesses. She is the owner of a group therapy practice in Silicon Valley, wife, mom of three kids, avid coffee drinker, host of the CouplesFix and My Biz Bestie podcasts. Amber originally worked in the tech industry but her love for people led her to pursue a career where meaningful relationships are at the center of everything she does.

In this episode we talk about accountability, hiring, & road trips.

Martinus Evans is a marathon runner, author, run coach, and award-winning speaker who helps plus-size individuals be active without the pressure of weight loss. He is also the host of the 300 Pounds and Running Podcast and the Long Run with Martinus and Latoya Podcast on the 300 Pounds and Running Podcast Network available on all podcast platforms. Martinus is also the founder of the Slow AF Run Club™.

In this episode Martinus shares how he went from selling suits to creating a vibrant community of runners of all sizes and abilities. We talk about the importance of motivation, mission, and celebration in both fitness and business.

Toni Chowdhury a business coach who helps creative and spiritual women find and attract their dream clients using a step-by-step process so that they can go from feeling frustrated to being fully booked, which helps them finally find the time to do what they really love.

In this episode Toni shares her journey of starting from scratch as a factory worker when she immigrated to Canada, teaching people how to make curry, running a photography business and now coaching. She talks about the value of gaining many different experiences and how starting is the most important step. Then we build a business together so you can see how it all works in practice.

In this LIVE solo episode I share my top April fools marketing pranks, and why having a laugh with your audience is critical in the "know, like, trust" process! Cheers to you, to you big ideas, and to pushing the marketing limits!

Be sure to FOLLOW ON INSTAGRAM to watch future solo episodes LIVE!

Sarah Schneider is a Good Girl dismantler, an executive coach, leadership trainer, and CEO of the leadership coaching firm Sarah Schneider & Co.. For over 18 years, Sarah has been having candid conversations with leaders at all levels, supporting the professional, business, and personal development of those leaders, and effectively building and leading teams. Sarah works predominately with women leaders to dismantle the cultural Good Girl conditioning so that they can do what they know to do and lead on their terms. Sarah is a Professional Certified Coach, holds an MBA, and navigated a decade in the male-dominated IT space.

In this episode we talk through the process of letting go of old stories, reinventing new habits, and asking for help. Then we build a business together so you can see how it all works in practice.

Trading the groundbreaking world of a natural hair influencer with nearly 18 million YouTube views for the high-power world of a business coach, Nik Scott teaches women entrepreneurs proven personal brand strategies to help them increase sales for their business. When she’s not working with big brands like Disney, Canon, Unilever or Google on strategic marketing campaigns, Nik helps politicians, non-profit leaders, corporate executives, coaches and consultants become authorities in their fields.

In this episode we talk through the process of creating a personal brand, and then we build a brand together so you can see how it all works in practice.

In this solo episode I share a story about backpacking the Grand Canyon in the dark and my journey to get there. This trip was the culmination of many smaller steps and years of work. It's tempting to compare your journey with others, and ask "Why am I not there yet?!?" But progression is your friend. Honor the process.

Kristine Schwartz is a business coach, consultant & public speaker. She activates female, impact-driven brands to confidently build their strategic roadmaps and marketing plans in ways that are uniquely aligned to their greater purpose.

In this episode we talk about brand messaging and knowing your audience. She breaks down the process of creating messaging your customers actually care about, and we create a brand strategy on the fly!