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Service Marketing Secrets Podcast

14 EpisodesProduced by Jared DeValkWebsite

Welcome to the Service Marketing Secrets Podcast, where we uncover the strategies and hacks to help scale your service business. Hosted by Jared DeValk, Service Marketing Advisor. Support this podcast:

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Paid Social Media Strategies for Service Businesses. - Ep 14

December 13th, 2020


Final Episode of our 3-part Social Media discussion: Paid Social Media Strategies. Jared discusses some paid strategies that can help you generate leads and a build a brand for your service business on Social Media.


Free Social Media Strategies for Sevice Businesses. - Ep. 13

November 22nd, 2020


Part 2 of our 3-part Social Media discussion: Unpaid Social Media Strategies. Jared discusses some “free” or unpaid strategies that can help you generate leads and a build a brand for your service business on Social …

Social Media for Service Businesses - Service Marketing Secrets Ep 12

November 16th, 2020


Social Media is a waste of time, which makes it a perfect place to market your business. We discuss why social is important and discuss the differences between paid and organic social media strategies.


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Referral and Word of Mouth Marketing Strategies. - Service Marketing Secrets Ep 11

November 7th, 2020


How do I get more referrals and word of mouth business? What’s the difference between them? Jared discusses the differences between the two and how to get more referrals and increase your word of mouth marketing.


Reviews: Why Their Important and Best Strategies to Get Them. - Service Marketing Secrets Ep 10

November 7th, 2020


Do you need online reviews? Yes, we discuss 7 reasons why you need to focus on online reviews for your business, and the best strategies to get them. Feel free to ask any questions about marketing for your service …

Google Ads - How do they work? - Service Marketing Secrets Ep. 9

October 17th, 2020


How do Google Ads work? What does “Pay-Per-Click” mean? We will answer these questions and show you how Google Ads can help grow your service business.


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What is Content Marketing? - Service Marketing Secrets Ep.8

October 11th, 2020


What is Content Marketing? Jared goes in depth into what Content Marketing is, what are different types of content marketing, how Content Marketing can bring more leads to your service business, and his framework for …

What is Local SEO? - Service Marketing Secrets Ep. 7

October 3rd, 2020


What is Local SEO? Jared goes in depth into what Local SEO is, what the components of Local SEO are, and how focusing on Local SEO can bring more leads to your service business.


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What is SEO? - Service Marketing Secrets Ep. 6

September 27th, 2020


What is Search Engine Optimization (SEO)? Jared discusses the broad topic of SEO including the different types of SEO, why it’s important, and how it fits into your business’s marketing plan.


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How to Structure Your Marketing Funnel. - Service Marketing Secrets Ep 5.

September 21st, 2020


Jared dives into the AIDA Model (Awareness, Interest, Desire, Action) and how it applies to structuring your marketing funnel.


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Does ______ Marketing Work? - Service Marketing Secrets Ep. 4

September 12th, 2020


Many clients ask, “Is______ marketing worth it?” Whether it’s billboards, SEO, Google Ads, Social Media, there is a value to everything. Jared discusses the Law of Familiarity and how it applies to planning your …

Know your numbers. - Service Marketing Secrets Ep. 3

September 1st, 2020


Do you know your numbers? Jared dives into why knowing your numbers is extremely important when it comes to managing an effective marketing campaign.


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What’s your mission statement? - Service Marketing Secrets Ep. 2

August 24th, 2020


You know the “WHY” of your business, now let’s look at your mission statement. Jared talks you through his mission statement as a template for you to use for your organization. First, your “why”, then your “how”, and …

What’s your why? - Service Marketing Secrets Ep. 1

August 15th, 2020


Looking to redesign your brand or marketing? Are you in the startup phase and you are looking to build from the ground up? You need to determine your why before you do anything else with your brand. Your host Jared …

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