Cover art for podcast School of Podcasting

School of Podcasting

784 EpisodesProduced by Dave JacksonWebsite

You want to start a podcast, but you’re not sure where to start. You need advice on how to grow or monetize your show, and stop being so scared that it won’t work! I can help by showing you what mistakes NOT TO MAKE and much more. Subscribe to the show and soak in the 16+ years of podcasting experie… read more


Creating Events For Your Audience Part 2 - Mark Deal

Today we are talking with Mark Deal who has grown Podcast Atlanta to over 500 members ( We get great tips on growing a local meetup, tips, and resources for better interviews, and how is creating podcasts for a living. 

How Long Does it Take Until Your Show Catches On?

George Hrab answered this question on his Geologic podcast, and George told me a long time ago that if I ever want to use a clip I could. George's show spotlights his life as the drummer of the Philadelphia Funk Authority, but also features George's Skeptic point of view with highlights on Science as well as the "Religious Moron of the Week."

George mentions that you shouldn't start a podcast to "be something" but instead make it because you can make something cool, interesting and fun. Make a podcast because you have a different point of view and it needs to be heard. It took him two years before an absolute stranger mentioned they listened to the show. As George says, "You're making something and that is more than most people."

Growing Your Local Meetup Group

Mark Deal runs podcast Atlanta and in 18 months his group has grown to 500+ members. In today's discussion you hear:

  • Not all 500 show up at the same time
  • The different formats of meeting he uses
  • What he's doing to grow the group
  • What didn't work in regards to growing the group
  • How a meetup group is not exactly the same a growing a podcast
  • How to pick a location
  • How he offsets the price of running the meetup group
  • How he got Gordon Firemark to come to a meetup
  • The typical breakdown of a meeting
  • How often they meet, and how they stay connected between meetings.
  • The pros and cons of Meetup vs a Facebook Group
  • The kind of "Special Events" they have
  • Podcast Guest Experts and the Podcast Editors Facebook Groups
  • What has happened because of hosting a podcaster's meetup (18:00)
  • Podcast Studio Certifications, and what he feels every studio should have
  • How he is making a living with podcasting
  • Having Alcohol at events
  • Other platforms he uses in addition to Faceboook, and Meetup. ( )
  • He makes money from Podcasting not Podcasters
  • Why he uses Steve Stewart to edit his show

Check out Mark at

Podcasting in Six Weeks Starts January 2018
  • Six weeks of group coaching and personalized attention
  • 1 Year Subscription to the School of Podcasting
  • Private Facebook Group
  • Be in the relevant Podcasting Directories by February
  • Direct access to me / Priority Email Support
  • Focus Group to Help Shape Your Idea
  • Your Podcast will Sound Great 
  • Erase Your Fear of "Sounding Stupid"

Go to for more information. Class Size is limited.

Want a more leisurely pace, check out the School of Podcasting.

Mentioned on This Show

Gordon Firemark (Entertainment Lawyer)

Author Inside You Podcast (ticketing for evens)

Social Media Marketing World

DC Podfest

Educational emoji reaction


Interesting emoji reaction


Funny emoji reaction


Agree emoji reaction


Love emoji reaction


Wow emoji reaction


Listen to School of Podcasting


A free podcast app for iPhone and Android

  • User-created playlists and collections
  • Download episodes while on WiFi to listen without using mobile data
  • Stream podcast episodes without waiting for a download
  • Queue episodes to create a personal continuous playlist
RadioPublic on iOS and Android
Or by RSS
RSS feed

Connect with listeners

Podcasters use the RadioPublic listener relationship platform to build lasting connections with fans

Yes, let's begin connecting
Browser window

Find new listeners

  • A dedicated website for your podcast
  • Web embed players designed to convert visitors to listeners in the RadioPublic apps for iPhone and Android
Clicking mouse cursor

Understand your audience

  • Capture listener activity with affinity scores
  • Measure your promotional campaigns and integrate with Google and Facebook analytics
Graph of increasing value

Engage your fanbase

  • Deliver timely Calls To Action, including email acquistion for your mailing list
  • Share exactly the right moment in an episode via text, email, and social media
Icon of cellphone with money

Make money

  • Tip and transfer funds directly to podcastsers
  • Earn money for qualified plays in the RadioPublic apps with Paid Listens