Cover art for podcast School of Podcasting

School of Podcasting

784 EpisodesProduced by Dave JacksonWebsite

You want to start a podcast, but you’re not sure where to start. You need advice on how to grow or monetize your show, and stop being so scared that it won’t work! I can help by showing you what mistakes NOT TO MAKE and much more. Subscribe to the show and soak in the 16+ years of podcasting experie… read more


Is Podcast Promo Swapping Dead?

Show #123 Originating at

Today we talk about Promo Swapping. Is it dead? Is it useful? We also talk about making a great promo. We play some promos and ask, "Does this make you want to know more about this show?"

We also get some listener voicemail from Alex the Podcast junky UK and I'm sorry Alex. You are a DUDE. Check out his blog (some great insights from an avid Podcast Listener).


15 Tips for Better Podcast Promos

1. Get a domain name (no blogspot, no typepad, etc). Use the Godaddy promotional code cooelr3 and get it for 6.95  at Put on your marketing hat3. What is it?4. Don't Get too Cute5. Make the First Sentence Count6. Repeat your pdocast name in a natural tone.7. Make it Sound Great8. Let Somone else Hear it9. Include a Call to Action10. The Last Impression Shold Be Your Website11. Save your promo in a quality format12. Name the File so Podcasters Know What It Is13.  Test Your Link14. Pos it On Your Blog15. Ask

Read the Whole Article

Educational emoji reaction


Interesting emoji reaction


Funny emoji reaction


Agree emoji reaction


Love emoji reaction


Wow emoji reaction


Listen to School of Podcasting


A free podcast app for iPhone and Android

  • User-created playlists and collections
  • Download episodes while on WiFi to listen without using mobile data
  • Stream podcast episodes without waiting for a download
  • Queue episodes to create a personal continuous playlist
RadioPublic on iOS and Android
Or by RSS
RSS feed

Connect with listeners

Podcasters use the RadioPublic listener relationship platform to build lasting connections with fans

Yes, let's begin connecting
Browser window

Find new listeners

  • A dedicated website for your podcast
  • Web embed players designed to convert visitors to listeners in the RadioPublic apps for iPhone and Android
Clicking mouse cursor

Understand your audience

  • Capture listener activity with affinity scores
  • Measure your promotional campaigns and integrate with Google and Facebook analytics
Graph of increasing value

Engage your fanbase

  • Deliver timely Calls To Action, including email acquistion for your mailing list
  • Share exactly the right moment in an episode via text, email, and social media
Icon of cellphone with money

Make money

  • Tip and transfer funds directly to podcastsers
  • Earn money for qualified plays in the RadioPublic apps with Paid Listens