Cover art for podcast Scaling Up Business Podcast

Scaling Up Business Podcast

541 EpisodesProduced by Bill GallagherWebsite

Scaling Up Business is all about how a few companies make it...and why the rest don’t. Our podcast shows are drawn from the lessons of our coaching clients, coaching partners, and the leading authors that contribute to our Conferences and the Scaling Up best selling book by Verne Harnish, and the Te… read more

39:07

Getting Real with Shelby Scarbrough — Practical Protocol

Shelby Scarbrough has led an interesting career throughout her life and shares some of her lucky breaks, biggest regrets, her struggle with perfectionism, and more in this week’s episode!

Shelby began her career in the White House as a member of President Ronald Reagan’s advance team, where she helped coordinate such landmark events as the Reagan-Gorbachev Moscow summit and economic summits in Germany, Italy, and Japan. In 1990, Shelby founded Practical Protocol, LLC, a company that plans bespoke events for foreign dignitaries such as Nelson Mandela, Pope John Paul II, Lech Walesa, and more.

Shelby had an unusual start working in her family’s Burger King Franchise and worked in every single role at Burger King that you could possibly imagine. Growing up in an entrepreneurial job daily taught her a lot about life at an early age, and it seemed quite natural to create her own path when she left college.

What were some of the foundational lessons Shelby learned when she was working at the White House? Treat everyone you work with with kindness and respect. You never know where those people will go and grudges carry a lot of burden because it can be quite a small world.

Interview Links:

Shelbyscarbrough.com

Shelby on LinkedIn

Sponsored by: Eonetwork.org

 

Resources:

Scaling Up Workshop: Interested in attending one of our workshops? We have a few $100 discounts for our loyal podcast listeners!Scaling Up for Business Growth Workshop: Take the first step to mastering the Rockefeller Habits by attending one of our workshops.

Scaling Up Summits (Select Bill Gallagher as your coach during registration for a discount.)

Bill on YouTube

Educational emoji reaction

Educational

Interesting emoji reaction

Interesting

Funny emoji reaction

Funny

Agree emoji reaction

Agree

Love emoji reaction

Love

Wow emoji reaction

Wow

Are you the creator of this podcast?

Verify your account

and pick the featured episodes for your show.

Listen to Scaling Up Business Podcast

RadioPublic

A free podcast app for iPhone and Android

  • User-created playlists and collections
  • Download episodes while on WiFi to listen without using mobile data
  • Stream podcast episodes without waiting for a download
  • Queue episodes to create a personal continuous playlist
RadioPublic on iOS and Android
Or by RSS
RSS feed
https://scalingupbusiness.libsyn.com/rss

Connect with listeners

Podcasters use the RadioPublic listener relationship platform to build lasting connections with fans

Yes, let's begin connecting
Browser window

Find new listeners

  • A dedicated website for your podcast
  • Web embed players designed to convert visitors to listeners in the RadioPublic apps for iPhone and Android
Clicking mouse cursor

Understand your audience

  • Capture listener activity with affinity scores
  • Measure your promotional campaigns and integrate with Google and Facebook analytics
Graph of increasing value

Engage your fanbase

  • Deliver timely Calls To Action, including email acquistion for your mailing list
  • Share exactly the right moment in an episode via text, email, and social media
Icon of cellphone with money

Make money

  • Tip and transfer funds directly to podcastsers
  • Earn money for qualified plays in the RadioPublic apps with Paid Listens