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Scale Your Sales Podcast

101 EpisodesProduced by Janice B GordonWebsite

Welcome to Scale Your Sales Podcast, a show for enterprising CEOs, CROs and Sales Leaders. Janice B Gordon interviews successful CEOs and Revenue generating executives who are accelerating their sales revenue and helping to grow customer revenues. In each episode, we delve into the personality and e… read more


#179: Lori Richardson - Hidden Endemic in Sales #SheSales Addresses

In this week’s Scale Your Sales Podcast episode, my guest is Lori Richardson.


Lori Richardson is a long-time sales strategist and founder of Score More Sales, a leader in B2B sales and sales leadership.


Lori leads Women Sales Pros, a collective of women sales influencers. She is also the host of She Sells summit and the award-winning podcast Conversations with Women in Sales.


Lori is the top sales influencer and author of the book “ She Sells: Attract, Promote, and Retain Great Women in B2B Sales”.


In this episode, we talk about her book “She Sells,” our ongoing campaign on retaining women in sales, culture, and mindset. Lori shares her views on International Women’s day, and we discuss sales strategy and much more.


Welcome to Scale Your Sales Podcast, Lori Richardson.


We discuss:

03:30 - Hidden endemic in sales


06:20 - The She Sells book


10:03 - The evolution of culture


15:30 - Reasons why Women Sales Pros 


19:34 - Common denominator of the rich people


20:49 -  How to make your life decisions


22:44 - International Women’s Day 2023


24:35 - Scorecard Evaluation


29:40 - Lori’s proven and tested strategy to scale sales


Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth through customer experience and sales.


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