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Scale Your Sales Podcast

101 EpisodesProduced by Janice B GordonWebsite

Welcome to Scale Your Sales Podcast, a show for enterprising CEOs, CROs and Sales Leaders. Janice B Gordon interviews successful CEOs and Revenue generating executives who are accelerating their sales revenue and helping to grow customer revenues. In each episode, we delve into the personality and e… read more

38:16

#161: Timothy Hughes – Social Techniques to Influence Buyers and Changemakers

In this week’s episode of the Scale Your Sales podcast, my guest Timothy Hughes who I interviewed in episode one, talks about the second edition of his book “Social Selling: Techniques to Influence Buyers and Changemakers”. Timothy also discusses the 3 things that every sales professional needs to do to have a great social profile. 

 

Tim Hughes is universally recognised as the world leading pioneer and exponents of Social Selling and he is currently ranked Number 1 by Onalytica as the most influential social selling person in the world. In 2021, Linkedin said he was one of the top 8 sales experts globally to follow.


 
 He is also Co-Founder and CEO of DLA Ignite and co-author of the bestselling books “Social Selling - Techniques to Influence Buyers and Changemakers” and “Smarketing - How To Achieve Competitive Advantage through Blended Sales and Marketing”. Both published by Kogan Page.

 

Welcome back to Scale Your Sales Podcast, Timothy Hughes. 

 

Timestamps:

 

00:00 - Social Techniques to Influence Buyers and Changemakers

 

04:40 - What is being digital today all about? What is social selling?

 

8:00 - Importance of having the right digital conversations

 

12:35 - The reason for the resistance of sellers to understand that buyers are now going digital

 

16:40 - Timothy Hughes discusses the second edition of his book “Social Selling: Techniques to Influence Buyers and Changemakers”

 

20:00 - Importance of reassessing the sales and marketing process

 

27:00 - The Golden age of the B2B Sales


https://www.linkedin.com/in/timothyhughessocialselling/


Janice B Gordon is the award-winning Customer Growth Expert and founder of Scale Your Sales Framework. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth through customer experience and sales.

 

Book Janice to speak virtually at your next event https://janicebgordon.com

 

LinkedIn: https://www.linkedin.com/in/janice-b-gordon

 

Twitter: https://twitter.com/JaniceBGordon

 

Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast

 

More on the blog https://scaleyoursales.co.uk/blog

 

Instagram: https://www.instagram.com/janicebgordon

 

Facebook: https://www.facebook.com/ScaleYourSalesJBG

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