Cover art for podcast Sales For Founders

Sales For Founders

29 EpisodesProduced by Louis NichollsWebsite

Learn to sell, find your first paying customers and grow a successful business.An interview series for (technical) founders who are fed up of building products nobody wants to buy... Your host, Louis Nicholls, interviews the best founders and salespeople out there. You'll learn how they found their … read more


Bonus Episode: Why niching is a great way to start a bootstrapped business - with Tyler Tringas of Earnest Capital

This week we've delivered a special bonus episode with a slightly different focus than normal.

Inspired by Justin Jackson's article on 'the myth of the niche market', your host Louis Nicholls has a conversation about the pros and cons of targeting a niche market, with accomplished bootstrapped founder and investor Tyler Tringas. 

Tyler previously founded and bootstrapped to $50k+ MRR, before starting Earnest Capital - a fund dedicated to investing in bootstrapped startups with a win-win, founder-friendly focus and great founder-alignment.

You can find Tyler on Twitter at @tylertringas and Justin Jackson's article that inspired the episode is over at

We'll be back to regular, sales-based interviews from next Tuesday!

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