SaaS Reality Podcast

15 EpisodesProduced by Simon Bennett & Dean LJWebsite

SaaS Reality, a podcast where two budding founders talk about their SaaS products.Join Simon Bennett and Dean LJ to see what it really takes to build, launch and run a SaaS product.

episodes iconAll Episodes

015 - Bad Podcast Scheduling

August 23rd, 2019

Bad Podcast SchedulingAfter a couple of weeks off recoding due to illness and scheduling conflicts, the guys have a catch with there current states. 

014 - Pivot or Die. Customer Development is Hard

August 7th, 2019

Pivot or Die, Customer Development is HardCan Dean pivot with CloudPeriscope or is it destined for the idea graveyard? He discusses the challenges he's facing since going back to the drawing board and focusing on …

013 - Amazon killed my product, now what?

August 1st, 2019

Amazon killed my product, now what?Dean drops the bombshell that Amazon has released key features of CloudPeriscope for FREE.  Should he kill his …

012 - Learning from Customer behaviour & getting your books in order

July 24th, 2019

Automaily's first customer seems to be working out and Simon is learning from him.  By talking with and helping him Simon is finding where he can improve automaily and also realises there are many more use cases out …

011 - New name, new start, new features, new price anchoring

July 17th, 2019

The main discussion centres around price anchoring, where the value is and where the costs impact the operation of both of their products

Dean reveals the new name for his product and how it came about.

Simon talks about …

010 - Identity Crisis & SCA Woes

July 10th, 2019

Identity Crisis & SCA Woes
This week Dean reveals an identity crisis with his SaaS because of a name conflict with another product.

Simon talks about the problems implementing the new SCA payment authorisations with …

009 - Automaily launches, positioning revisited and finding focus again

July 3rd, 2019

Automaily launches, positioning revisited and finding focus againDean has refocused after dealing with recent family obligations. and is building momentum creating UI mockups. 

We briefly geek out and go off on a tangent …

008 - What is positioning and where am I!

June 26th, 2019

What is positioning and where am I!April Dunford's Book 
SaaS Reality Links 
Simon on - Simon’s new product - Simon’s existing SaaS product  
Dean on - Dean’s …

007 - Delayed Catch up

June 19th, 2019

This week Simon and Dean have a catch up after a long podcasting break. 

SaaS Reality Links 
Simon on - Simon’s new product - Simon’s existing SaaS product  
Dean on Twitter

006 - Refactoring, Customer Research, The Mom Test and Stripe 101

May 29th, 2019

Refactoring, Customer Research, The Mom Test and Stripe 101 Simon's progress on Automaily includes building in 'stops' to workflows to help protect customer reputation and detecting signups using temporary email …

005 - Got The Blues

May 22nd, 2019

Got the Blues Dean states the obvious about how putting a landing page together gives you focus about what you are doing and why. 

After a quick update about our products we talk about why Simon is feeling the blues …

004 - Origins & Back Stories

May 15th, 2019

Origins & Back Stories Simon and Dean give a progress update for the previous week which cover Automaily Workflow updates and CloudInsights database refactoring. 

Your hosts then share the origin stories of their …

003 - New Arrivals

May 9th, 2019

New Arrivals
Simon announces a revenue milestone for and a new addition to the family. 

Dean talks about coping with life events that take priority over SaaS, where to find great ideas for Content Marketing …

002 - Pricing

May 1st, 2019

We're back and talking pricing

We survived the first episode and have returned to share more of our SaaS Reality.   A lot was learned putting out …

001 - The beginning, making our accountability public

April 25th, 2019

The beginning...
We are two experienced developers and entrepreneurs who are sharing our journey as we build, launch and run SaaS businesses.
Join us, Simon and Dean, as we share our 'accountability' updates with the …
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