Creating a successful SaaS marketing strategy is like mixing the perfect cocktail. What are the right ingredients? How do you mix it all together to ensure people order another round? On SaaS Half Full - the only show serving B2B SaaS Marketers - host/bartender Lindsey Groepper shares a cocktail wit… read more
There’s been a shift in the SaaS economy, and in this episode, Lindsey Groepper speaks with Mike Fitzgerald, Partner at High Alpha, a venture capital studio that specializes in funding B2B SaaS companies.
Mike joined BLASTmedia at their headquarters for a fireside chat. During that conversation he shared valuable insights on how the venture capital landscape has changed for B2B SaaS companies and what the next moves may be for companies strategizing for a slowdown.
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