Cover art for podcast SaaS Content @ Scale

SaaS Content @ Scale

8 EpisodesProduced by Deb MukherjeeWebsite

SaaS Content @ Scale is a weekly podcast for content marketers who are looking to scale their acquisition & retention campaigns with the help of content marketing. You get to listen to top SaaS marketers across the globe who are in the trenches, figuring out the best ways to execute content marketin… read more

episodes iconAll Episodes

EP 8: How Predictable Revenue Launched a Virtual Conference that Got 3600 Registrations

November 28th, 2020


In this episode, I talk to Julia Heesen, head of marketing at Predictable Revenue, a company that helps SaaS organizations grow with outbound sales …

EP 7: The Anatomy of a High-Converting SaaS Landing Page

October 30th, 2020


In this episode, I talk to Oliver Kenyon, Co-founder & CEO of Landing Page Guys, an agency that specializes in creating successful landing pages …

EP 6: How Bannersnack Grew Its Site Traffic by 61% & Leveraging Pinterest as a Search Engine to Create Content

October 22nd, 2020


In this episode, I talk to Robert Katai, content & communications manager at Bannersnack, an online graphic design that's super easy to use.

Here's the TLDR episode of what we talked about in this episode:

EP 5: How Supermetrics Grew Its Blog-influenced Trials by 34% through Product-led Content

October 15th, 2020


In this episode, I talk to Pinja Virtanen, content marketing manager at Supermetrics, a SaaS tool that helps you transfer data from different sources …

EP 4: "Pizza in Email" Campaign Generated 1400% More Leads at Workiz & Website Re-design using Customer Feedback at Lusha

October 8th, 2020


In this episode, I talk to Vanessa Perplies, Content Lead at Lusha, a data enrichment tool for B2B companies. 

Here's the TLDR of the episode:

- The …

EP 3: How Wiza Grew their Organic Search Traffic by 135% in Just 6 Months

August 14th, 2020


In this episode, I talk to Brooklin Nash, Head of Content at Wiza, a data enrichment tool for sales and marketing teams. 

Here's the TLDR of the …

EP 2: How Soapbox Grew their Weekly MQLs by 318% in Just 3 Months

August 10th, 2020


In this episode of SaaS Content @ Scale, I talk to Hiba Amin, Content Marketing Manager at Soapbox, a SaaS product built to help managers lead their teams, better.

Here's the TLDR of the episode:

- How they ran an …

EP 1: How Directive Helped Sumo Logic Grow their Keyword Rankings by 61% Y-o-Y

August 1st, 2020


In this episode of SaaS Content @ Scale, I talk to Brendan Hufford, Head of SEO at Directive Consulting, a PPC & SEO agency for SaaS companies …

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