Essential listening for entrepreneurs, product managers, and anyone working in tech today. We break down the concepts you need to know, from Product Management to Growth, Sales to Funding, we'll bring you stories that will inspire and insights that will change the way you think about product and bus… read more
Follow along as each day this week we take you behind the scenes of an entire design sprint for Kevin Rose's app Zero led by Design Agency AJ&Smart.
AJ&Smart is a design agency focused exclusively on helping companies innovate through the design sprint process and they let us drop our microphones into the room as they conducted a week-long Design Sprint with Mike Masur, the CEO of Zero.
If you haven't heard of a design sprint before, it's based on the book, Sprint, by Jake Knapp and John Zeratsky of Google Ventures which was released just under 3 years ago. The design sprint is a process of rapid idea testing wherein one week a team is able to ideate, sketch, prototype and test an idea with real users.
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Since you're listening to Rocketship, we'd like to suggest you also try other Podglomerate shows surrounding entrepreneurship, business, and careers like Creative Elements and Freelance to Founder.
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