Roadmap - Design e Produto
Conversas sobre o mercado digital, com entrevistas com quem atua entre as áreas de design e produto. Criado para ajudar a entender melhor seus desafios e práticas, focando em casos específicos e aplicados.
03. Product Discovery e validação (Will Sertório, Handmade UX)
O Will trabalha há alguns anos entre as áreas de design e produto, assumindo papéis tanto de designer digital como product manager. Há dois anos fundou a Funeel, uma consultoria de inovação especializada em entender e definir bem uma demanda digital antes de começar a desenvolver a solução.
Conversamos sobre processos de validação e descoberta através da ferramenta Product Discovery, usada para a criação de soluções tanto viáveis como desejáveis para o consumidor.
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