Cover art for podcast Rebooting Business

Rebooting Business

32 EpisodesProduced by David SomerfleckWebsite

Rebooting Business is the podcast about rebuilding and reinventing businesses, small to large, in a post COVID-19 world in which remote working, physical distancing, marketing automation, digital marketing, consolidating overhead, eliminating redundancy, and applying lean management principles to bu… read more


Measuring the Right Metrics with AJ Davis

In this episode of Rebooting Business, I talk with AJ Davis. 

AJ  Davis is an industry expert in user experience strategy with a proven  track record for delivering value to businesses.    AJ is a Wellesley College alumnae and has a Master's degree in Human  Factors in Information Design from Bentley University.    

Some of the topics we discuss in this interview include:    Her background and experience Small business approaches  What small business owners can do to level the playing field How digital marketers can bridge the gap with small business owners who  need our help the most but also conversely less likely to use online  marketing At what point do conversions and metrics become relevant to typical  business owners?   We also touch on a few more topics in this interview.    

To learn more about digital marketing for business growth, visit today.

--- Send in a voice message:
Educational emoji reaction


Interesting emoji reaction


Funny emoji reaction


Agree emoji reaction


Love emoji reaction


Wow emoji reaction


Are you the creator of this podcast?

Verify your account

and pick the featured episodes for your show.

Listen to Rebooting Business


A free podcast app for iPhone and Android

  • User-created playlists and collections
  • Download episodes while on WiFi to listen without using mobile data
  • Stream podcast episodes without waiting for a download
  • Queue episodes to create a personal continuous playlist
RadioPublic on iOS and Android
Or by RSS
RSS feed

Connect with listeners

Podcasters use the RadioPublic listener relationship platform to build lasting connections with fans

Yes, let's begin connecting
Browser window

Find new listeners

  • A dedicated website for your podcast
  • Web embed players designed to convert visitors to listeners in the RadioPublic apps for iPhone and Android
Clicking mouse cursor

Understand your audience

  • Capture listener activity with affinity scores
  • Measure your promotional campaigns and integrate with Google and Facebook analytics
Graph of increasing value

Engage your fanbase

  • Deliver timely Calls To Action, including email acquistion for your mailing list
  • Share exactly the right moment in an episode via text, email, and social media
Icon of cellphone with money

Make money

  • Tip and transfer funds directly to podcastsers
  • Earn money for qualified plays in the RadioPublic apps with Paid Listens