Cover art for podcast Raisin' Brand

Raisin' Brand

65 EpisodesProduced by Pixel LabsWebsite

The Pixel Labs Podcast where we talk about marketing & branding and how you can use the two to grow your business.

65 Episodes | 2020 - 2022

Getting Started In Graphic Design

November 24th, 2022


Graphic Designer, Tyler Black, sits down with Carter to give some advice on where and how graphic designers can start!

How Midwest vs Everybody & Iowa Chill Built Their Brands

November 17th, 2022


Iowa Chill and Midwest vs Everybody have over 550k likes on Facebook and tens of thousands of followers on other social media platforms. Sit down …

How Video Influences Marketing

November 10th, 2022


Ever wonder how video can influence your marketing strategies? Content Creator, Tristan Bennett, gives an insight into how video can affect a …

Our Thoughts on AI Created Content

July 8th, 2022


Zach, Aaron, and Carter talk about their thoughts on businesses using AI-created content for your brand.

The Rundown on SEO

July 1st, 2022


Carter, Zach, and Aaron go over a brief overview of what SEO is and why it is currently the hot topic in marketing.

Why do virtual communities matter?

June 28th, 2022


On this episode of the Raisin' Brand podcast, Carter, Aaron, and Zach talk about the benefits of building a virtual community for your brand.

Why You Should Invest in Professional Brand Design Podcast

March 24th, 2022


We talk a lot about how your brand is more than just a logo, but what does that actually mean for your logo? Tyler, Aaron, and Zach explain the …

How Social Media Attracts New Employees to Your Business

February 24th, 2022


Today, the hunt for premium talent is ever-competitive. Companies offer wild startup bonuses, unmatched benefits, and getting your birthday off as a …

Television and OTT in 2022 – What’s the better investment?

February 11th, 2022


Did you know the first television commercial aired in 1941? The 10-second black and white advertisement was published by Bulova, an American …

Amanda Goodman Shares How She Met Pixel Labs

October 18th, 2021


Pixel Labs and Amanda Goodman partnered to support brands and their long-term reputations. Join us for this episode to learn more about what happened behind the scenes that led to this relationship.

Cedar Falls Tourism Celebrates New Campaign

October 12th, 2021


At the Strictly Business Expo in Cedar Falls, Iowa, the Pixel Labs team sat down with Adam Bolander to talk about their new campaign to bring new …

Reputation vs. Brand?

October 11th, 2021


Hi everyone welcome to Raisin Brand Powered by Pixel Labs where we take time to have conversations and ideas to navigate the complex world of marketing together.

The brand is the ongoing perception of the brand

What are the biggest mistakes in reputation management?

September 30th, 2021


Aaron sits down with Amanda to discuss the biggest mistakes made in reputation management. Check out this short podcast to learn where most of the pros go wrong.

We Attended Spark to Fire And It Was Awesome

September 17th, 2021


Pixel Labs was invited to be an exhibitor at the Family & Children's Council of Black Hawk County's annual Spark to Fire event. Pixel Labs brought some of the podcast booth set up, and let attendees try out …

How to Evaluate Your Marketing Agency Partner

September 17th, 2021


Zach sat down with Aaron to talk about how to evaluate your marketing agency partner. If your agency partner has a well-defined process, great …

What is Reputation Management & Amanda's Announcement

September 15th, 2021


Amanda Goodman is a former news anchor who understands how to maintain and build your brand. We sat down to discuss reputation management how it is crucial to building brands that last.

Pixel Labs Welcomes a New Team Member, Erika!

September 7th, 2021


We are super excited about our new video production intern, Erika. Erika is a content producer at heart and loves video creation. We are thrilled to have her on our team! Listen and meet Erika!

Aaron's Story

August 11th, 2021


Would you guess that Aaron's introduction into marketing started with video game montages on YouTube? Aaron is a self-proclaimed data nerd when it …

Zach's Story

April 20th, 2021


From skateboarder to business owner, here is the story of how Zach went from kickflipping gaps to building a marketing company. Take a listen to hear some of the challenges and key points in his journey that have shaped …

How to Take a Bite Out of the Big Apple

April 2nd, 2021


Are you an actor looking for an inside scoop on making it to the main stage? Well, you're in luck this week Noah interviews Jacob Melssen a professional actor currently based in New York City. Jacob shares what he's …

Data is Irrelevant

March 30th, 2021


Just kidding. However, join us in this podcast as we discuss the idea that data collected before COVID-19 regarding consumer behavior is irrelevant, …

How Communities Build Businesses

March 23rd, 2021


They say it takes a village to raise a child. The same thing applies when building a business. Hear from Danny Laudick about how the community can impact the success of a business.

How to Bring it All Together

March 19th, 2021


Most kids look up to the heroes in their favorite movies or the actors that portray them. However, not too many kids dream of being behind the camera. Noah sits down with Micah Versemann to talk about how his love of …

Cinema, A Visual Language

March 12th, 2021


Before we had the written language people used imagery. It's a universal language that connects each of us, whether we speak the same words or not. Tristan talks with cinematographer Bruce Bales about the language of …

New Age Animation

March 5th, 2021


Animation is often thought of as being hand-drawn and more often than not you may imagine a talking mouse.  However, as technology becomes more …

Stop Spending Money On Digital Ads

March 2nd, 2021


It doesn't matter if you are spending millions or hundreds on advertising. If you're spending it in the wrong place, you may not be making a difference on the success of your business.

Are We Living In A Less Creative World?

February 26th, 2021


It's hard to truly know what creativity is. We often look to the past at great works of art or stories that seem to be the origins of timeless …

Why do nonprofit organizations struggle to market their cause?

February 23rd, 2021


Listen in with Zach and Amanda while they discuss what changes she made when she became the Executive Director of Family & Children's Council of Blackhawk County.

The Directors Chair: Good Time

February 19th, 2021


This episode is all about the A24 movie Good Time. Giving you a rollercoaster story starring Robert Pattinson. Tristan and Noah get into the …

You need to figure out what 80/20 means to you

February 16th, 2021


The 80/20 rule is something that everyone applies to just about anything. For creatives and businesses, it is important to use this rule to ensure …

When the Numbers Stop Adding Up

February 12th, 2021


People often grow up being told, "you can be whatever you want to be". Then a time in our lives comes along when we actually have to decide what we …

How to Advertise in 2021

February 9th, 2021


We may be a year into the pandemic and there may be light at the end of the tunnel, but the behavior changes of consumers will forever be changed. It's up to businesses to pay attention and adjust their advertising …

Total Reboot

February 5th, 2021


We all have movies we loved growing up. They shaped us into who we are today and taught us very important lessons. This begs the question, should we …

How To Be The Light

February 2nd, 2021


In a world where negativity is around every corner, there is a human being like Nia Wilder who radiates positivity. Her thoughts and perspective on …

Forging Your Own Path

January 29th, 2021


Life can be filled with twists and turns. Are you someone who will accept defeat or will you forge your own way? Tristan sits down with Lauren McDowell, an actress based out of Des Moines, to learn more about her …

You Can't Find Your Passion

January 26th, 2021


Alright, it's not what it sounds like, but when you get through this episode, you might understand what we mean.

Movies in the Time of Covid

January 22nd, 2021


Life-altering events tend to influence the type of media being produced. Who knew it would be this quick? Tristan and Noah sit down to talk about how …

How to Build a Community

January 19th, 2021


You can't just build a community for the sake of building a community. There needs to be a reason it exists. For Ben Hagarty, he was seeing a massive …

Staying Focused and Balanced in Today's World

November 24th, 2020


The answer to life? 42. Just kidding, it's balance; determining priorities, holding accountability, and understanding how you work best. Zach sits …

How to sell in 2021

November 18th, 2020


People in sales often get a bad reputation. They're known to be pushy, abrasive, and dishonest, but this doesn't reflect everyone in sales. Zach sits down with Shawn Diddy and listens to her experience selling products …

How To Design A Business

November 10th, 2020


A business is much more than a good idea. You not only need to be sure the product or service is useful but that people can resonate with your …

Business Plain & Simple

November 3rd, 2020


When people start a business they want it to be successful. Most of the time people try to make it look flashy in order to get noticed. However, in …

Things To Consider When Live Streaming

October 27th, 2020


In a digital world, you'd think people would have virtual events down to a science. However, until recently people rarely needed a fully virtual …

Do we have a Social Dilemma

October 20th, 2020


This week, Zach sits down with Aaron and Trinity to talk about the new documentary, The Social Dilemma. Have you seen it? What's your take? Is there …

Lights, Cameras, Sirens!

October 13th, 2020


A movie is not just about the camera work. It's filled with lots of moving parts, a big part of every production is lighting. This week Noah sits down with Ty Bellfy, a local lighting designer and photographer, to talk …

The Post Credit Reflections

October 6th, 2020


In the thrilling conclusion of the 48 Hour Film Project, Tristan and Noah sit down to reflect on the experience. Things didn't always go according to plan, but the film must go on. The event even inspired us to …

48 Hour Film Project

September 29th, 2020


Creativity has no limits. Except when you enter a 48-hour film contest. Tristan and Noah sit down and talk about this year's 48 Hour Film Project. Hoping to get a genre that allows for a great story and maybe a little …

Monkey Business

September 22nd, 2020


A business can come from anywhere. A lemonade stand as a kid could spark an idea for a food truck, repairing your bike could lead to fixing cars, and …

More Than Mini Donuts

September 15th, 2020


It's not just a donut, it's an experience.  Zach sits down with Robert Sales of Rob's Mini Donuts to discuss how something as simple as a donut can impact customers. Reminding us that a product is just a product, it's …

What Is A Film?

September 8th, 2020


This week the Pixel Team sits down for their first round table podcast discussion. Joined by Aaron Jarnagin, the discussion revolves around "what is …

The Art Of Freelancing

September 1st, 2020


Many creatives aspire to be their own boss and enter the world of freelancing. Though this can be filled with travel and unique clients, it can also be a road of struggles. Zach sits down with professional freelancer, …

Writing Your Destiny

August 25th, 2020


Taking a leap of faith can be scary. Rejection can hurt, but not trying at all can hurt more. Tristan sit's down with independent filmmaker, Kazek Israni-Winger, to talk about how Kazek keeps taking steps into the film …

The Industry Standard

August 18th, 2020


Details are important in any line of work. Those who pay attention to even the tiniest things can show true passion and dedication. Tristan hops in the booth with videographer and lighting designer, Jon Van Allen, to …

Every Idea Counts

August 11th, 2020


Every idea is a valuable one. Though not every idea you have may get used in the end result, those thoughts still contribute to the final outcome. …

Blockbuster in the Back Yard: The follow-up

August 4th, 2020


Previously on Raisin' Brand, Tristan sits down with local filmmaker Tarrell Christie and talks about his fan-film, Miles. After months of editing, Miles has been released and taken the internet by storm! This week we …

Big Ideas Around Every Corner

July 28th, 2020


Never be afraid to pitch your big idea. Zach connects with a fellow entrepreneur, Eric Braley, to discuss how he went from student broadcaster to …

Get'cha Head In The Game

July 21st, 2020


Tristan sits down with our good friend Cole Jorgenson as he gives us a life update. Cole shares his experience being an intern with the Utah Jazz and …

The Great Outdoors

July 21st, 2020


Tristan sits down with our current intern Adam Davis. Adam is a Digital Media student at The University of Northern Iowa and an avid nature lover. This has led him on a journey to work with outdoor brands creatively. …

Media Making a Difference

July 7th, 2020


Tristan remotes in with former Pixel Team member Taylor Bluemel. Taylor shares his insight on the making of Gridshock, a documentary about human sex trafficking, and how his media career has lead him to create content …

Branding is at the heart of every successful company

June 30th, 2020


In this episode of Raisin' Brand, Zach sits down with Alyssa Nolte to talk about her experience with marketing, research and the psychology of a …

Marketing A Community

June 23rd, 2020


Oftentimes people think of marketing as finding a way to sell a product, something that everyone "needs" in their daily lives. What if that product was an entire city? Zach sits down with Digital Marketing Specialist, …

Blockbuster in the Back Yard

June 16th, 2020


Tristan sits down with Tarrell Christie on a remote call to discuss his new Spider-man fan film Miles. Tarrell talks about what movies and genres inspired him to create films with outstanding visual effects. Along with …

Kansas City Creative

June 9th, 2020


This week Tristan sits down with, a now previous, intern Arron Graham. Aaron talks about his growing creative career as he finishes his degree. While …

Stories From a Freelancer

June 2nd, 2020


This week Tristan sits down with former Pixel Team member Josh Berendes. Josh tells us how he got started and what he did to become a full-time …

An interview with Noah Lucy

May 26th, 2020


This week we debut the new podcast format, Raisin Brand! (Ignore the references to PixelCast, we hadn't renamed it yet!) Tristan sits down with our previous intern Noah Lucy. The two talk about creative visions and …

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