After Martin Luther King, Jr.’s assassination in 1968, Civil Rights leaders, fast food corporations, and the Nixon administration began an unlikely collaboration: to promote “Black Capitalism” in the fast food industry. The idea was this: promoting Black franchise business ownership in Black neighborhoods could improve the quality of Black life in America. Brady Keys was the king of Nixon’s Black capitalism. He received upwards of 9 million dollars in federal money to develop his fast food franchise, All-Pro Chicken, and collaborated with KFC and Burger King in ground-breaking franchise deals. Keys’ story is a case study of Black business ownership in the ‘60s, when the path to Civil Rights was paved with profits.
Connect with listeners
Podcasters use the RadioPublic listener relationship platform to build lasting connections with fansYes, let's begin connecting
Find new listeners
Understand your audience
Engage your fanbase