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Profit By Design

110 EpisodesProduced by Dr. Sabrina Starling and Mike BrunoWebsite

You work hard in your business.On the Profit by Design Podcast, we ask the BIG question: What has your business done FOR YOU lately?Join your co-hosts, Dr. Sabrina Starling, The Business Psychologist™ and author of the How to Hire the Best Series, and Mike Bruno, CEO of Contractor Business Solutions… read more


09: Stop Pushing Paper and Start Prioritizing People with Rhamy Alejeal

On today’s Profit by Design, Dr. Sabrina has a conversation with Rhamy Alejeal. Rhamy opens our eyes to the subtle micro-transactions that create friction between a business and its team members. You work hard to bring on A-Players. Now find out how to keep them. 

Rhamy and his wife, Elizabeth, are the owners of Poplar Financial, a provider of integrated, automated HR processes. Rhamy and his team work with hundreds of companies across the United States, helping them learn how to stop pushing paper and start prioritizing people. In addition, Rhamy serves on the Federal Reserve’s Industry Council on Healthcare, providing insights into employer costs and how they affect businesses in today’s marketplace. He holds a bachelor’s degree in financial economics and an MBA with a focus on economics.  His book, People Processes was an Amazon #1 best seller in the HR category, and one of's Top Ten leadership books in 2018. Listen in and hear how to make a great experience for your employees, especially during the on-boarding process.

Show Highlights:

  • Why Rhamy is so passionate about what he does to help businesses create a great expereince for their team members
  • What business owners need to pay attention to for the lifecycle of employees
  • Rhamy’s company focuses on the processes that minimize both the employee’s negative feelings and minimize the administrative time it takes to do repetitive tasks
  • Examples of paperwork errors that create more work and time
  • Micro-transactions and their effects
  • Four critical steps for the on-boarding process explained
  • Annual review tips and how to handle them in an effective way
  • How to know, as a business owner, if your employee pay is competitive 
  • Things that get overlooked when on-boarding an employee
  • From the beginning, business owners should start paying attention to their people processes
  • Solutions Rhamy’s company can provide for a business


Profit by design Podcast Website

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Find Rhamy at or listen to his podcast at


Social Media Links:


Rhamy’s gift:

Pick up a copy of Rhamy’s book, People Processes, for $0.99!


Contest ends Friday, Nov 9. We’ll announce the winners on Episode 10


How to Hire the Best On-Line Course

Save 40% with code: DESIGN

Code is valid through November 16, 2018

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