Cover art for podcast Profit By Design

Profit By Design

110 EpisodesProduced by Dr. Sabrina Starling and Mike BrunoWebsite

You work hard in your business.On the Profit by Design Podcast, we ask the BIG question: What has your business done FOR YOU lately?Join your co-hosts, Dr. Sabrina Starling, The Business Psychologist™ and author of the How to Hire the Best Series, and Mike Bruno, CEO of Contractor Business Solutions… read more


03: Hiring the Best to Set Your Business Up to Run Without You with Dr. Sabrina Starling

On today’s Profit By Design, Mike interviews co-host, Dr. Sabrina Starling. Dr. Sabrina is The Business Psychologist™  and author of the How To Hire The Best series. Dr. Sabrina discusses her new book, How To Hire The Best, Construction Edition, which will soon be released. 


Show Highlights:

  • It is not sustainable to pursue opportunity for the sake of pursuing opportunity if you know all that work is going to be on you and you don’t have a reliable team behind you to do the work
  • Dr. Sabrina shares why she decided to write the Construction Edition of How to Hire the Best.
  • Dr. Sabrina tells a story about the difficulties of running a business and hiring in rural Wyoming, which was the inspiration for her first book, How To Hire The Best.
  • The lack of trades being taught in schools contributes to the lack of workers in the construction industry.
  • Surprising solutions to hiring challenges
  • Growing businesses need the owner focusing on a system for attracting A-Players
  • Mike discusses his experience with changing his mindset about hiring. What worked in the past isn’t working now. 
  • “I’m paying someone why shouldn’t they just do what they’re supposed to do?”
  • Hiring PTSD. Do you have it?
  • Always be recruiting.
  • Dr. Sabrina’s shares the story behind the 4 Week Vacation pledge and why we NEED to take vacation.
  • The 4 Week Vacation is about the business running without you.



The 4 Week Vacation™ Program

How to Hire the Best

Tap the Potential Leadership Bootcamp Program

John Bates Executive Speaking Success

Tap the Potential website



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