Cover art for podcast Product People

Product People

101 EpisodesProduced by Justin JacksonWebsite

A podcast focused on great products and the people who make them


EP26: Amy Hoy sells her My Little Ponies

Amy Hoy gives a personal interview on her growing up in suburban Maryland, programming on an Apple IIc, selling her My Little Ponies to buy a Power Mac, and how she ended up building her first products.


“I started programming when I was 7 year old. At home we had an Apple IIc, and I wrote some programs in BASIC on that.”

“Programming books suck.”

“I grew up in suburban Maryland. It was a wasteland: the only place to get coffee was at a gas station, or one of those sub shops that don’t have a name.”

“Growing up, I didn’t have any business mentors. I was all alone. I learned from books.”

“I was always hustling trying to get money. To buy my Power Mac I sold all of my My Little Ponies.”

“My entire life, everyone told me I couldn’t do stuff.”

“I dropped out of high school in 9th grade and started freelancing.”

“Communicating and teaching are my #1 passions.”

“To me it’s really interesting how people hear about people, and start following people” – Justin

“Twistori ended up making us a lot of money.”

“Working for this startup was like living in Dilbert, but with lots more money and parties.”

“It took about 1-2 days a week, for 3 months to build Freckle.”

“I remember hearing about the 30×500 formula, and thinking: ‘Whoa! That’s doable'” – Justin

“We’re doing a 30×500 bootcamp on June 9-10. The cost will be $1,550.”

Show notes

Amy Hoy
Thomhas Fuchs
The Daily Mac
CBC Television (Venture)
Kids on the Internet
Color Wars
We feel fine
Javascript Performance Rocks

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Shout outs

Welcome to our shout-outs section. This is a chance for you to advertise your bootstrapped product, a job opportunity, or your side-project to our audience of product people, entrepreneurs, developers and designers. 

Shout-out #1:  Product People newsletter

Second I’d like to promote our Product People newsletter. You can sign-up (and get product making resources sent directly to your inbox). Go to:

Shout-out #2:  Save 10% on domains at

Next up: Register a domain with and use the promo code “productpeople” (all one word) to get 10% off your order!

Shout-out #3:  Get $25 off at Ting

Finally: Ting! For our USA listeners, if you go to Ting is a mobile service that gives you great rates, no overage penalties, and multiple devices on one plan. If you go to you’ll get $25 off most Ting devices or $25 toward Ting service!

Want to be featured in this Shout Section? The cost starts at $39 per episode, and it’s a great way to reach thousands of people. To purchase a shout-out go to:

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