Friend of the program, André Fernandes, Director of Strategy at GhostRanch Communications, joins the show to discuss the most recent book he's pulled off of his massive stack of storytelling reads. This week, Andre gives us a Cliffs Notes view of the "granddaddy of storytelling," Joseph Campbell's 1949, "The Hero with a Thousand Faces."
Big thanks to Andre for being our proxy and digging into beasts like Campbell so can do other stuff.
Deeper down the storytelling rabbit hole we go.
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