If you want listeners to keep checking in with your show you need to set an appointment with them so they know when to expect your content. That means you need to release your podcast on the same day every week.
Growing an audience is all about building a relationship and if you want people to keep coming back they have to know where to find you.
Showing your audience you're committed to them builds trust and trust is what encourages people to recommend your show.
It's also what ultimately gives you the opportunity to monetise what you’ve created.
Check out the full episode show notes: https://rachelcorbett.com.au/when-to-release-your-podcast/
My name is Rachel Corbett and I've worked professionally for almost two decades in radio and podcasting. I've hosted and produced shows for some of the biggest radio networks in Australia, created three of my own independent podcasts and I was Head of Podcasts for Mamamia, the largest women's podcast network in the world.
At Mamamia, I grew the podcast network from 15 to over 35 shows, the team from two to nine producers and the audience to over 1 million unique listeners a month and over 90 million downloads which is more than quadruple where it was when I started.
I've also hosted over ten podcasts with more than 2 million downloads including Lady Startup, Eligible, Before The Bump and You’ve Gotta Start Somewhere. You can find all my podcasts at rachelcorbett.com.au/podcasts.
I've taught radio and podcasting at the Australia Film Television and Radio School and have my own online podcasting course, PodSchool, so if you're looking for someone who knows what they're talking about when it comes to pods, you've come to the right place.
Podcasting guide: podcastguide.com.auOnline podcasting course: podschool.com.au
Twitter: @RachelCorbettFacebook: @RachCorbettInstagram: @_RachelCorbettWebsite: www.rachelcorbett.com
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