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Unless you’re part of a big network or have a big ad budget, your podcast will only grow if people share it. Sadly, far too many podcasters -- even big ones -- fail to include share-friendly links. That makes it hard for me to share your excellent content.
No, I’m not sharing a link to the episode inside the app I’m using. I don’t want to force my social followers to change their habits! I want a website to share. That’s a “permalink”, and it’s built into the podcasting spec.
And far too many aren’t using it. Hence my appeal for you to fix that. Yes, on all of your old episodes. Because you want your show to grow, right?
A text-based and totally-re-written-for-reading version of this episode can be found at: http://podcastpontifications.libsyn.com/sharing-is-caring-about-your-podcast
Podcast Pontifications is published by Evo Terra four times a week and is aimed at the working podcaster. The purpose of this show is to make podcasting better, not just easier.
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