Own It! For Entrepreneurs. Talking Digital Marketing, Small Business, Being Digital Nomads and Success Thinking

206 EpisodesProduced by Nicola Cairncross : Online Business & Marketing Specialist & Judith Morgan : Small Business Oracle

Own It! is a weekly podcast for aspiring entrepreneurs, solopreneurs and small business owners everywhere. With years of business experience, great friends and ex-business partners Nicola Cairncross and Judith Morgan share – in their trademark straight talking, humorous way - what they’ve been up… read more

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Own It! 206 | Rhys Morgan: Podcasting from Scratch

December 7th, 2018

1:09:22

Rhys Morgan (no relation) was once a vicar. He is also a recovering alcoholic who is five years sober. He talks about how and why he got going with …

Own It! 205 | Does Your Schedule Reflect Your Values?

November 30th, 2018

56:13

Robin Sharma says; “Show me your schedule and I’ll show you your values” and this got Judith and Nicola thinking about creating space for creative …

Own It! 204 | The Internet And Social Media – A Force For Good Or Evil?

November 23rd, 2018

48:59
 

Debating the pros and cons of the internet and social media, including friendships and the ability to create a living from anywhere in the world …

Own It! 203 | Secure Financial Futures For The Self-Employed

November 16th, 2018

51:56

Are you creating wealth in your business, or simply exchanging time for money? Nicola Cairncross and Judith Morgan discuss how self-employed people …

Own It! 202 | Paula Gardner: Chaos Theory

November 9th, 2018

1:01:17

Paula Gardner joins us to talk about Chaos Theory which is about how every tiny decision alters your course and how you come to realise you have no …

Own It! 201 | Why Are Entrepreneurs So Annoying?

November 2nd, 2018

58:40

Why are entrepreneurs so annoying? They buy systems and processes and then sabotage themselves by deviating from them!

 

In The Show

Judith’s had a testing week with another fall, another house move, breakages and …

Own It! 200 | Our 200th Show

October 26th, 2018

1:13:17

25 listeners and contributors from all over the world used the Speakpipe app on Nicola's website to send in their thoughts and congratulations and …

Own It! 199 | Law of Attraction (Part 2)

October 19th, 2018

1:10:29

Judith shares her belief that the Law of Attraction can bring positive or negative experiences into your life. Nicola takes the discussion on from …

Own It! 198 | Formulaic Marketing: Love It or Hate It

October 12th, 2018

1:00:06

A member of the Own It! Facebook Group has noticed similarities in ads on YouTube and wants to know; "Is the formula they all follow just a big scam?"

Own It! 197 | Richard Pettitt: Surprising Your Clients

October 8th, 2018

1:02:05

Richard Pettitt wanted to be a scriptwriter until he was reminded how much he loves to make people laugh and the value and fun of surprising your …

Own It! 196 | Should I Grow My Business?

September 28th, 2018

55:46

When is the right time / right circumstances to grow your business, if ever? Why would anyone do that? Which is better, working alone or with other …

Own It! 195 | Mental Wellbeing and Self Care

September 21st, 2018

51:10

With so many creative people struggling and failing to manage their own mental wellbeing, how can entrepreneurs avoid burnout, dark thoughts and …

Own It! 194 | To Segment or Not to Segment?

September 14th, 2018

52:49

Should Judith segment her newsletter to cover the two distinct areas of interest – low carb and business coaching? Nicola shares her thoughts on the …

Own It! 193 | Alice Sheridan: Criticism v Critique

September 7th, 2018

1:04:45

Alice Sheridan is a London artist who now mentors other artists. In this podcast, she asks you to think about the distinction between criticism and …

Own It! 192 | Margaret Collins: Imposter Syndrome

August 3rd, 2018

54:25

Margaret Collins has published Beyond Imposter Syndrome and she talks to us about what it is and where it comes from, how it feels and what to do …

Own It! 191 | Demonstrating Your Value

July 27th, 2018

44:54

"I'm a techy VA & hear people, including Nicola, talking about outsourcing to people overseas for $10 per/hour. How do I get across the value and …

Own It! 190 | Chloe Constantine: Our Family Business

July 20th, 2018

52:52

Chloe Constantine is in business with her twin sister Pippa operating Feet First baby feet castings. Fortunately, as she explains, they are NOT identical...

In the Show

The UK heatwave continues, the football match was …

Own It! 189 | Boundaries Revisited

July 13th, 2018

41:27

What Do Boundaries Feel Like? That’s the question posted by The Psychology Babes on Facebook and debated by Nicola and Judith in today’s show.

In the …

Own It! 188 | SEO Strategies with Charlotte Davies

July 6th, 2018

1:03:47

Nicola and Judith talk to Charlotte Davies about SEO strategies for small businesses.

In the Show

There’s been a heatwave in the UK but it is wet in …

Own It! 187 | The Point of Blogging in 2018

June 29th, 2018

55:46

What’s the point of blogging in 2018? Should we still be blogging and, if so, why?

In the Show

Nicola’s been helping a serious business friend by …

Own It! 186 | Heather Waring: Peeing in the Wilderness

June 22nd, 2018

1:02:04

Our guest today is Heather Waring who surprises us with her topic – peeing in the wilderness!

In the Show

Judith’s been under the weather with The …

Own It! 185 | Toxic People

June 15th, 2018

59:20

What’s the best way to handle toxic people in your business and your life? Nicola Cairncross and Judith Morgan discuss this sensitive topic. 

In the …

Own It! 184 | Am I A Copycat?

June 8th, 2018

54:30

Is there room in your specialist niche for you alongside your esteemed colleague who is brilliant and two years ahead of you, or will she think you …

Own It! 183 | Building A Community: Why, How And Where

June 1st, 2018

1:04:07

Contemplating building a community for your clients and prospective clients? Why do that, and how and where?

In the Show

Nicola Cairncross and Judith …

Own It! 182 | Cristina Palma: Social Changers And Professional Volunteers

May 25th, 2018

57:39

Today our guest is Cristina Palma who talks to us about making a difference to the world through social enterprise, and becoming a social …

Own It! 181 | Dancing In The Future

May 18th, 2018

56:30

How do you futureproof your business? Is that desirable? Is it possible?

In the Show

Nicola’s enjoying her time in the UK catching up and socialising …

Own It! 180 | Starting Again in Business

May 11th, 2018

58:33

If you were starting again in business, what sort would you open now in 2018?

In the show

Nicola’s back in the UK for an event where she’s speaking …

Own It! 179 | Mental Models

May 4th, 2018

50:52

Do you have a Mental Model which helps you with better decision-making and clearer thinking leading to appropriate action? Today, Nicola Cairncross …

Own It! 178 | Mary Daniels: Normal People, Noble Causes

April 27th, 2018

1:03:59

Writer, coach, consultant and Wild Woman, Mary Daniels, is our guest this week. She talks about the congruence between people/organisations with the …

Own It! 177 | The Value You Bring to the Hour

April 20th, 2018

1:10:36

Nicola and Judith debate this from Jim Rohn: “You don’t get paid for the hour, you get paid for the value you bring to the hour.”

In the Show…

Own It! 176 | What Price Education?

April 13th, 2018

1:01:38

What price a university education in 2018 in an era when information is free? 

In the Show…

Own It! 175 | 30 Day Challenges

April 6th, 2018

55:45

Nicola Cairncross is running a 30 Day Challenge and asks why do they work and why are they so popular? Judith Morgan doesn't have the answer - she …

Own It! 174 | Tom Evans: How to Own Time

March 30th, 2018

1:01:01

Own It! the Podcast enjoys a first today - guest Tom Evans who teaches us How to Own Time. This is the first of a series of guests educating the podcast's listeners on various topics to do with business and life.

Show …

Own It! 173 | Being Unbusy

March 23rd, 2018

51:30

The topic of today's show is Being Unbusy, going from Ambition to Meaning as Wayne Dyer called it.  It happens at a different time in everyone's life, a switching of gears from something which appeared to matter to …

Own It! 172 | Law of Attraction (Part 1)

March 16th, 2018

58:40

Nicola Cairncross brings the Law of Attraction to today's call and it turns out to be so rich a topic that this show had to be called Part 1, which …

Own It! 171 | Essential Journeys

March 9th, 2018

46:31

Snowmageddon in the UK prompts a brief discussion about what's an essential journey. When the weather blindsides you, what's an essential journey compared to protecting the health and safety of those you care about? …

Own It! 170 | Facebook Group Changes

March 2nd, 2018

57:38

Facebook has written to both Judith Morgan and Nicola Cairncross (and everyone) to ask us all to review the setting of the groups we belong to. What …

Own It! 169 | The Loose Women Pilot

February 23rd, 2018

1:09:21

Nicola Cairncross and Judith Morgan debate the ongoing challenge to come up with a new topic for the podcast each week and reveal their three or four …

Own It! 168 | Professionalism v Fun

February 16th, 2018

56:15

Inspired by Elon Musk's Falcon Heavy, specifically the red Tesla roadster he included onboard instead of a lump of concrete! Mr Musk said "Fun crazy things are important too" - do you agree? If yes, how can you get more …

Own It! 167 | Business Reflections and Revelations

February 9th, 2018

1:00:13

Nicola Cairncross brings the topic of business reflections and revelations to today's show after she and Judith Morgan had an emergency conflab first …

Own It! 166 | Implementing Great Ideas - Fast!

February 2nd, 2018

1:03:11

How do you make progress, move forward and get things done in your business? To Do List? Accountability check-ins with your coach? Focus buddy? Today …

Own It! 165 | Creating Supportive Environments

January 26th, 2018

50:38

How do you make progress, move forward and get things done in your business? To Do List? Accountability check-ins with your coach? Focus buddy? Today …

Own It! 164 | Successful Membership Sites

January 19th, 2018

51:54

Today, the main focus of the show is on successful membership sites, specifically what combinations of software and systems do Nicola Cairncross and …

Own It! 163 | 2018 Goals, Plans and Intentions

January 12th, 2018

45:07

Nicola Cairncross and Judith Morgan re-start their podcasting after a few weeks' break over Christmas and their Focus of the day is 2018 goals, plans …

Own It! 162 | 2017 Year-End Review

December 22nd, 2017

57:39

The Focus of episode 162 is a year-end review of their respective 2017 by Nicola and Judith, warts and all. In the show, Judith tells Nicola about …

Own It! 161 | Self Publishing A Book With Amazon

December 15th, 2017

53:19

Judith Morgan tells the listeners all about self-publishing a Book with Amazon, something which Nicola Cairncross has done many times before. Judith …

Own It! 160 | Bespoke -v- Compromise

December 8th, 2017

56:07

Bespoke -v- Compromise. How much are you prepared to bend to your clients with bespoke offerings, or do you oblige them to do all the bending? If a …

Own It! 159 | Client Comms 21C

December 1st, 2017

48:38

Own It! 158 | Doing Improving Work

November 24th, 2017

48:09

Today's Focus of the Week is about doing improving work, doing the hard stuff. Why would you persevere with a book you are not enjoying? Why would …

Own It! 157 | Marketing This Podcast

November 17th, 2017

47:53

After last week's show where the future of the podcast was looking uncertain, today Nicola Cairncross and Judith Morgan discuss their plan for …

Own It! 156 | The Future of This Podcast

November 10th, 2017

52:44

The theme of this week's radio show turns out to be the future of this podcast itself, of our own show, Own It!. After 156 episodes should we kill it …

Own It! 155 | Get Set Up Online Fast

November 3rd, 2017

58:06

What's the best route to getting your biz set up online fast? With everything moving so fast in the online world, and with so much to do when you are …

Own It! 154 | Online Marketing for a Real World Business

October 27th, 2017

47:50

Philip owns a cleaning franchise and is somewhat disenchanted with the marketing results he's achieved so far, for various reasons. What can Nicola …

Own It! 153 | Creativity and Kaizen

October 20th, 2017

53:04

Today's Client Challenge of the Week is that there is no challenge. So Nicola Cairncross and Judith Morgan discuss what do you do when you are blank …

Own It! 152 | Head or Heart

October 13th, 2017

57:31

This week's podcast focuses on how we make decisions, with our head or heart.  How useful are intuition and gut instinct, and what role do thoughts …

Own It! 151 | Feedback: The Breakfast of Champions

October 6th, 2017

53:21

This week's show is about how to receive and handle unsolicited feedback, especially when it feels like unwarranted criticism. To what extent are you …

Own It! 150 | What To Do When You Don't Get Paid

September 29th, 2017

52:11

Today in their 150th show, broadcast on Nicola's 56th birthday, the topic of Client Challenge of the Week returns to what to do when you don't get …

Own It! 149 | Confidence, Belief and To Do Lists

September 22nd, 2017

57:27

Today’s Client Challenge of the Week was intended to be all about To Do lists, but Nicola Cairncross rolls confidence in belief into it too, since …

Own It! 148 | Are You A Quester?

September 15th, 2017

56:28

Judith Morgan is back from her holidays with a bang and today’s Client Challenge of the Week is The Renewal Cycle, inspired by Chris Barrow’s July …

Own It! 147 | Do You Pay Yourself?

September 8th, 2017

54:58

How do you pay yourself from your business? Nicola Cairncross' guest for the last of five shows during Judith Morgan’s August holiday is finance …

Own It! 146 | Arts Marketplace Marketing

September 1st, 2017

1:00:21

How do you make money from arts marketplace marketing? Nicola Cairncross' guest for the fourth of five shows during Judith Morgan’s August holiday is …

Own It! 145 | Delegating -v- Abdicating

August 25th, 2017

59:11

When it comes to getting online stuff done for you, are you prepared to pay for professional expertise or do you just want a miracle worker on the cheap? Heads up! Such angels don’t exist and even if they did, they are …

Own It! 144 | Making A Life Too

August 18th, 2017

1:01:34

Do you have a life too, or do you just work, work, work, delaying having what you want until after you’ve achieved success? Nicola Cairncross' guest …

Own It! 143 | Trust in Business

August 11th, 2017

53:52

Do you trust yourself in business, in life, with money? Nicola Cairncross' guest for the first of five August shows during Judith Morgan’s holiday is …

Own It! 142 | Working/Paying for Traffic

August 4th, 2017

55:13

Today’s Client Challenge of the Week is about working/paying for traffic to your website, Facebook Page or opt-in. Do you work for it like Judith …

Own It! 141 | Business Apps – A Good Idea?

July 28th, 2017

53:23

Are business apps a good idea? Today’s Client Challenge of the Week is on the topic of whether or not to invest in an app for your business. Does it add value to your clients? Can you sell it on iTunes to defray some or …

Own It! 140 | Turning Your Practice into a Business

July 21st, 2017

52:36

Today’s Client Challenge of the Week is Turning Your Practice into a Business. If you are a therapist or a coach where your current business model is hands on or one to one, can you ever turn that into a business where …

Own It! 139 | Business Boundaries

July 14th, 2017

54:15

Nicola Cairncross provides the client challenge today, namely all the challenges faced by a new freelancer; establishing a daily rack rate, …

Own It! 138 | Entrepreneurial Certainty

July 7th, 2017

58:59

Judith Morgan and Nicola Cairncross brainstorm the apparent need for entrepreneurial certainty and talk about how to get clients off the starting …

Own It! 137 | Managing Client Change

June 30th, 2017

42:17

You want to change your business model, but how do you successfully manage client change? What if they don’t like what you are proposing, is it all …

Own It! 136 | Fear of Failure

June 23rd, 2017

37:25

Nicola Cairncross is in Brisbane with Neil Asher for his Aussie Online Entrepreneurs conference this weekend and Neil suggests our topic of the week: …

Own It! 135 | Running Multiple Businesses

June 16th, 2017

51:30

Are you an entrepreneur running multiple businesses? We sure hope not! Both Judith Morgan and Nicola Cairncross have attempted to do this themselves …

Own It! 134 | Marketing from Scratch

June 9th, 2017

58:02

If you were starting out in business right now in 2017 and marketing from scratch, what would you do? That’s today’s Client Challenge of the Week.

Own It! 133 | Book Marketing for Writers

June 2nd, 2017

52:10

One of Judith’s colleagues shared this thought in a newsletter which, in turn, prompted this week’s challenge about book marketing for writers and …

Own It! 132 | Finding Your Avatar

May 26th, 2017

47:45

Business advisers advocate absolute clarity about finding your customer avatar. Nicola Cairncross has been thinking about all the different sorts of …

Own It! 131 | Pottery Marketing

May 19th, 2017

50:20

Today’s challenge comes from a potter, making beautiful pottery in a remote part of the UK (via her marketing consultant). Could Nicola Cairncross …

Own It! 130 | Calculating Your Advertising Budget

May 12th, 2017

46:17

Own It! 129 | 12 Top Instagram Tips from Nicola Cairncross

May 5th, 2017

42:51

Judith Morgan has been suggesting to Nicola Cairncross for some time that she share with the Own It! audience her top Instagram tips and today’s the …

Own It! 128 | People and Performance

April 28th, 2017

52:31

People and Performance: The main topic for today’s show arises organically from the discussion in the Who or What’s Impressed section. Judith tells the story of her brother and also of a client, both of whom expressed …

Own It! 127 | Getting Help to Organise Our Thoughts

April 21st, 2017

49:06

Nicola Cairncross has received an email from a couple who describe themselves as short of time because they are very busy earning money in all sorts …

Own It! 126 | Comparisonitis Leads to Demotivation and Paralysis

April 14th, 2017

59:50

This week the podcast revisits the topic of comparisonitis, for which Nicola Cairncross and Judith Morgan make no apology since it affects so many of …

Own It! 125 | Just In Case -v- Just In Time

April 7th, 2017

53:18

Today’s Challenge is about how best to handle clients who get distracted by just in case learning when all they need to focus on is just in time, only what they need right now.Beware the buyer’s high which feels like …

Own It! 124 | Help! My Marketing Budget is Zero

March 31st, 2017

51:42

Nicola Cairncross and Judith Morgan respond to a plea for help from an entrepreneur who has spent all her money on launch, leaving a marketing budget …

Own It! 123 | How to Evaluate an Opportunity

March 24th, 2017

46:08

Nicola Cairncross and Judith Morgan discuss how to evaluate an opportunity. Nicola has the chance to speak at a live event in Brisbane in June. …

Own It! 122 | Finding Your Offer That Converts

March 17th, 2017

45:28

Own It! 121 | 10,000 Hours of Endless Fascination

March 10th, 2017

52:19

Continuing with their challenge of finding a new Client Challenge of the Week every week, today Judith Morgan and Nicola Cairncross discuss Malcolm …

Own It! 120 | Business Goals & Expectations (Be A Tortoise Not A Hare!)

March 3rd, 2017

55:29

Nicola Cairncross and Judith Morgan debate business goals and expectations and why results from our marketing efforts are mostly always slower than …

Own It! 119 | Brain Picking

February 24th, 2017

42:35

What do you do when someone wants to pick your brain? It starts off fine and you are pleased to help and share some knowledge but all too soon it descends into you worrying about how much time and expertise you are …

Own It! 118 | New Angles for Old Content

February 17th, 2017

59:15

After 118 episodes, Nicola Cairncross and Judith Morgan didn’t have a Client Challenge of the Week today and couldn’t drum one up, so instead they …

Own It! 117 | Your First Product (What To Sell Online)

February 10th, 2017

1:02:05

Nicola Cairncross holds forth on the importance of having something to sell at your website, perhaps between your freebie and your main …

Own It! 116 | Simplify Your Business by Price or Proposition

February 3rd, 2017

1:00:37

Own It! 115 | Finding that Perfect VA

January 21st, 2017

1:00:42

Finding that perfect VA to whom you can outsource. Where to start? Admin and finance? Tech? Operations? If you want it all fixing at once, and you don’t know where to find or how you will pay for the help you need, …

Own It! 114 | Making and Keeping New Year Resolutions

January 20th, 2017

56:09

New Year Resolutions: two weeks in. Did you make any? How did you decide what you want to change? How did you decide what you really want in the …

Own It! 113 | Thinking Models and How to Think

January 13th, 2017

1:07:21

Do you suffer from what Nicola Cairncross calls “faulty thinking”? Do you know how to think and make decisions? Have you been taught that at school …

Own It! 112 | Game Changers

January 6th, 2017

41:53

Judith Morgan and Nicola Cairncross debate Game Changers; how can you / your business become so good  or offer something so new or unique that even …

Own It! 111 | 2017 Dreams, Plans, Goals and Intentions

December 30th, 2016

46:46

In the New Year episode of Own It! Nicola Cairncross and Judith Morgan talk about their dreams, plans, goals and intentions for their own businesses …

Own It! 110 | Christmas Review of 2016

December 23rd, 2016

49:20

Nicola Cairncross and Judith Morgan review the ups and downs of 2016, what they’ve achieved and survived, and who are their people of the year.

Show …

Own It! 109 | How Important is Social Proof?

December 16th, 2016

55:31

Today’s podcast answers a challenge sent in by a regular listener. She’s planning to launch two new products for which she doesn’t yet have …

Own It! 108 | Taking Responsibility for Your Results

December 9th, 2016

1:05:15

Own It! 107 | A Million In The Bank After 10 Years

December 2nd, 2016

56:19

Nicola Cairncross and Judith Morgan debate a real-life challenge from Cathie who would like to have a million in the bank after ten years from her …

Own It! 106 | Archetypes In Business & Marketing

November 25th, 2016

59:44

Nicola Cairncross educates you about the value of knowing your archetype, your shadow side and the archetype/shadow of your ideal client so that you …

Own It! 105 | What to Do When You Don’t Know What to Do

November 18th, 2016

1:03:15

What do you do when you don’t know what to do? That’s the topic of this week’s Client Challenge. Nicola Cairncross and Judith Morgan share some …

Own It! 104 | Choosing Your Coach or Mentor

November 11th, 2016

1:02:18

How do you choose a coach or mentor? Nicola Cairncross and Judith Morgan debate how and why they became coaches and mentors and how they choose their …

Own It! 103 | Video and Audio Marketing Ideas and Tips

November 4th, 2016

56:38

You’ve uploaded your video to You Tube. Now what? You’ve created your audio content. How are you going to get people to listen to it? Nicola and …

Own It! 102 | Choosing Your Niche

October 28th, 2016

1:04:45

This week Nicola Cairncross and Judith Morgan debate choosing your niche, picking a market for your business and/or an ideal client. But how do you …

Own It! 101 | Limited by Geography or Limited by Belief

October 21st, 2016

48:29

Do you need to base your business in a big city to be successful? That’s the topic of today’s podcast. Are you limited by geography or have you …

Own It! 100 | Celebrating 100 Podcast Episodes

October 14th, 2016

55:49

Today Nicola Cairncross and Judith Morgan are celebrating 100 podcast episodes of Own It! and they reflect on ups, downs, learnings and surprises as …

Own It! 099 | Start With Why

October 7th, 2016

1:04:15

Today’s podcast continues where last week’s left off with Start With Why. And Who! Nicola Cairncross and Judith Morgan debate the best reasons for …

Own It! 098 | Is Your Digital Addiction Making You Unhappy?

September 30th, 2016

1:02:09

Today Nicola Cairncross and Judith Morgan debate whether your digital addiction is making you unhappy, even adversely affecting your mental health.

Own It! 097 | Whose Advice Should You Listen To?

September 23rd, 2016

58:04

Own It! 096 | The Right Kind of Customers and Clients

September 16th, 2016

49:55

Judith’s back from her holidays today and Nicola brings this week’s Challenge which is all about being more choosy when it comes to the right kind of …

Own It! 095 | Curious but Consistent

September 9th, 2016

1:02:19

In the fifth and final week of Judith’s August holiday, Nicola Cairncross' co-host is Sue Revell of Magenta Change. Sue brings this week’s challenge, …

Own It! 094 | Self-Sabotage

September 2nd, 2016

1:11:31

Marion Ryan stands in for Judith this week and she brings Client Challenge of the Week: Self-Sabotage. Together she and Nicola Cairncross brainstorm …

Own It! 093 | Lights Under Bushels

August 26th, 2016

1:09:51

Sarah Newton is Nicola Cairncross’ guest co-host in this episode. Sarah is a teenologist, author, speaker and dragon-slayer. She tells Nicola how her …

Own It! 092 | Perpetually Seeking Freedom

August 19th, 2016

1:03:20

Irene Conlin of Building Top Companies stands in for Judith in the second week of her August holiday. Irene brings Client Challenge of the Week which …

Own It! 091 | Shoulds Over Passion

August 12th, 2016

1:14:17

Own It! 090 | Eliminate Delay

August 5th, 2016

59:50

Own It! 089 | Keeping Track of Your Progress

July 29th, 2016

52:31

What systems do you use to keep track of the progress you are making towards your goals and intentions? Is it just you, are you reporting in to …

Own It! 088 | Time for a Refresh?

July 22nd, 2016

1:03:57

Own It! 087 | Become Irresistibly Attractive to Yourself

July 15th, 2016

50:13

Nicola Cairncross and Judith Morgan return to Thomas J. Leonard’s 28 Surefire Strategies for Business and Personal Success and talk about #8: Become …

Own It! 086 | Sales Letters and Compelling Offers

July 8th, 2016

1:01:15

Nicola Cairncross and Judith Morgan talk about the importance of storytelling and starting to work on creating sales letters for the Summit …

Own It! 085 | Perseverance

July 1st, 2016

56:33

Will perseverance guarantee or enhance your chances of business success? Judith Morgan and Nicola Cairncross were inspired by advice from one of the …

Own It! 084 | Business Budgets, Especially for Marketing

June 24th, 2016

1:07:52

Business budgets are the topic of today’s podcast, specifically marketing budgets. How much should you be ear-marking in your business budget for …

Own It! 083 | How to Build a Brand Online

June 17th, 2016

1:07:42

Nicola Cairncross and Judith Morgan debate how to build a brand online, particularly in light of one of Nicola’s clients who isn’t necessarily …

Own It! 082 | Unhook Yourself from the Future

June 10th, 2016

1:12:49

Continuing with our series of challenges taken from The Portable Coach by Thomas J. Leonard, in this week’s podcast Nicola Cairncross and Judith …

Own It! 081 | Become Incredibly Selfish

June 3rd, 2016

1:01:52

Following Nicola Cairncross’ suggestion that challenges/opportunities of the week could usefully be drawn from Thomas Leonard’s book, The Portable …

Own It! 080 | Busting Tolerations

May 27th, 2016

56:38

Today’s podcast is about busting tolerations. What do you have on your long-term to do list which is draining your time and energy as you walk round …

Own It! 079 | The Value of an R&D Team

May 20th, 2016

1:00:01

Nicola Cairncross tells us how she used an R&D team to create her first ever autoresponder series, the Financial Intelligence 101 programme, …

Own It! 078 | Affiliates

May 13th, 2016

58:12

Own It! 077 | Business Partners – A Mixed Blessing

May 6th, 2016

1:00:26

Business partners can be a mixed blessing. This week Judith Morgan and Nicola Cairncross debate the pros and cons of being in business with others.

Own It! 076 | Marketing Physical Products

April 29th, 2016

58:30

Judith Morgan and Nicola Cairncross asked listeners what they’d like to hear them talk about in Client Challenge of the Week and they received a …

Own It! 075 | The Own It! Virtual Summit 2016

April 22nd, 2016

1:02:44

A chance remark in episode 073 led to Nicola Cairncross and Judith Morgan deciding to run their own virtual summit on a weekend in June, just eight …

Own It! 074 | Multiple Social Media Profiles – the Pros and Cons

April 15th, 2016

59:25

Nicola Cairncross is contemplating the possible need for doubling up on her social media profiles. Is that a good idea? Do you need different voices …

Own It! 073 | Brave Fearless Warrior Princesses

April 8th, 2016

53:11

Judith Morgan and Nicola Cairncross talk about the soundtrack to your life. Is it a constant background low level noise of anxiety, guilt, worry and …

Own It! 072 | Contracts, Instalments & Client Qualification

April 1st, 2016

57:24

Own It! 071 | Too Much or Never Enough?

March 25th, 2016

51:40

This week’s podcast challenge is about messy feelings. Are you one of life’s over-achievers who does too much, is never satisfied and cannot relax? Or are you on the other side of the see-saw, feeling like you do too …

Own It! 070 | Would Your Business Survive A Bereavement?

March 18th, 2016

46:25

Nicola Cairncross and Judith Morgan have lost their dear friend, much-loved family member and business partner Steve Watson. What happens to your …

Own It! 069 | Instagram for Beginners

March 11th, 2016

56:54

Nicola Cairncross updates us on her adventures using Instagram and what she and her daughter, Phoebe, are learning by implementing Nathan Chan’s …

Own It! 068 | Business 101 – Just in Time Learning

February 26th, 2016

1:00:43

Do you wish there was somewhere to go where you could learn Business 101, everything you need to know to accelerate your success and make you feel …

Own It! 067 | How to Protect Your Reputation Online and Off

February 19th, 2016

52:55

Own It! 066 | All Change Online

February 13th, 2016

58:04

According to Chris Guillebeau, it’s all change online. Judith & Nicola debate his thesis about how the world of online publishing is changing in …

Own It! 065 | Facebook Groups – Good for Business?

February 5th, 2016

55:42

Nicola Cairncross and Judith Morgan discuss ideas for starting or taking over an existing Facebook group, and why and how Facebook Groups can be …

Own It! 064 | Gumroad – How to Get Paid for Marketing

January 29th, 2016

1:01:54

Gumroad: What is it and what’s in it for you? How to get paid for marketing your business, especially creators of digital content but that definition is broader than you might think including videos and music and comics …

Own It! 063 | Outdated Business Models

January 22nd, 2016

58:45

This week’s podcast is all about outdated business models in photography, graphic and interior design, property letting and managing agents, cleaning and publishing. Keep an eye out for innovations all around you so …

Own It! 062 | Self-Deprecation: Stop It Immediately!

January 15th, 2016

52:26

Start the new year as you mean to go on. Identify your own habitual and often humorous self-deprecation and stop it immediately. Nicola Cairncross …

Own It! 061 | Preparing for a New Year

January 8th, 2016

51:15

Recording ep 61 between Christmas and New Year, Nicola and Judith discuss how best to use it – relaxing, planning, partying? What’s your best way to …

Own It! 060 | New Year’s Eve

January 1st, 2016

1:00:34

In this New Year’s Eve episode of Own It! The Podcast, Judith Morgan and Nicola Cairncross are reflecting and reviewing 2015 and anticipating 2016; …

Own It! 059 | Christmas for the Self-Employed

December 25th, 2015

55:11

In the Christmas Day issue of Own It! the Podcast, Judith Morgan and Nicola Cairncross debate the special challenges of being self-employed at this …

Own It! 058 | Your ROI on Social Media

December 18th, 2015

56:54

Nicola Cairncross and Judith Morgan look at what information you can glean from Twitter Analytics and Facebook Insights and encourage you to see …

Own It! 057 | The Secret Key to Business Success

December 11th, 2015

1:00:02

This week Judith Morgan and Nicola Cairncross discuss the secret key to business success, finding the holy grail. If you knew what to do, you’d do …

Own It! 056 | Creating an Outbound Sales System

December 4th, 2015

1:02:51

How to create a outbound sales system for your business, including your “100 List” and a handful of useful related resources. Judith Morgan reveals …

Own It! 055 | Confrontation – When Business Goes Wrong

November 27th, 2015

52:10

In today’s podcast, Nicola Cairncross and Judith Morgan talk about confrontation. When business goes wrong or the goal posts move or you feel you’ve …

Own It! 054 | Risky Business

November 20th, 2015

59:36

To what extent is self-employment a risky business? What are you frightened of? This week Judith and Nicola debate the real and imagined risks in …

Own It! 053 | Writing A Book Is Good For Business

November 13th, 2015

53:33

On this week’s podcast, Judith and Nicola discuss why writing a book is good for business, the reasons why you might write one and how you to get it …

Own It! 052 | The Good Enough Website

November 6th, 2015

42:57

Your website may never be perfect or even “done”, but how can you create the good enough website for now? Do you even need a website before you …

Own It! 051 | Birthday Bonus Bonkers Bits

October 25th, 2015

16:11

In celebration of the milestone of the 50th episode of their podcast, Nicola Cairncross has put together a short selection of bonus bonkers bits. …

Own It! 050 | Keep It Simple

October 25th, 2015

45:19

How to keep it simple so your potential clients and customers feel they really understand your core business offer. Who are you? What do you stand for and how can you stand still for long enough to be caught?

Show …

Own It! 049 | Let It Go

October 23rd, 2015

57:38

Let It Go: What to do when life and business don’t turn out the way you expect. You got the job. You didn’t get the job. You won the prize. You didn’t win the prize. You got married, divorced, you’ve suffered loss, …

Own It! 048 | Productivity and Priority

October 16th, 2015

50:18

Own It! 047 | Addicted to Struggle

October 9th, 2015

51:05

Are you addicted to struggle in your business and your life and when it comes to money? Have you been languishing in lack for far too long? This week …

Own It! 046 | Hiring and Firing

October 2nd, 2015

49:01

Hiring and Firing in your own business: Do you know it’s time to take on staff? Does that fill your heart with dread? Nicola Cairncross & Judith …

Own It! 045 | Marketing for Coaches

September 25th, 2015

33:13

New coach? How do you market your business and distinguish yourself in a crowded marketplace? Does the world really need one more coach? Nicola …

Own It! 044 | Time Management for the Busy, Busy, Busy

September 18th, 2015

45:00

Judith Morgan and Nicola Cairncross discuss their latest thoughts on busyness and time management. If you want something doing, ask a busy person. Or …

Own It! 043 | Ethical and Moral Dilemmas in Business

September 11th, 2015

42:58

This week Judith Morgan and Nicola Cairncross debate the ethical and moral dilemmas which arise everyday once you are in business. What if you don’t …

Own It! 042 | Keep-in-Touch Marketing, Newsletters and Opt-ins

September 4th, 2015

42:23

Somebody’s given you their email address, opting in at your website. Now what? This week’s topic is keep-in-touch marketing, newsletters and opt-ins.

Show Notes: http://ownitthepodcast.com/042

Own It! 041 | How to Say NO Kindly and Calmly

August 28th, 2015

40:33

Own It! 040 | Fix Your Broken Business or Start Again?

August 21st, 2015

39:52

Own It! 039 | Financial Fears and How to Beat Them

August 14th, 2015

49:45

Own It! 038 | Comparisonitis – Comparing Yourself to Others

August 7th, 2015

42:53

Own It! 037 | Follow-up or Chase?

July 31st, 2015

45:29

What’s the best way to follow-up with potential clients and how often is enough? Do you chase, or allow new clients to come when the time is right …

Own It! 036 | How to Measure Your Business Success

July 24th, 2015

45:15

Own It! 035 | How to Build and Sell Your Business

July 17th, 2015

48:21

Nicola Cairncross and Judith Morgan talk about why and how to build and sell your business. What do new owners look for and how much will they pay …

Own It! 034 | How Reliable is Referral Marketing?

July 10th, 2015

55:25

Can you rely on referral marketing as a significant source of income in your business? How can recommendations from happy clients become a solid …

Own It! 033 | Delegation, Training and Trust

July 3rd, 2015

42:18

Judith Morgan and Nicola Cairncross take on the challenge of trusting others to do your work as well as you in a feature about delegation, training, …

Own It! 032 | When to Invest in Yourself and Your Business

June 26th, 2015

41:35

Own It! 031 | How to Set Meaningful Targets and Goals

June 20th, 2015

47:14

Nicola Cairncross and Judith Morgan talk about how to set and achieve meaningful targets and goals but not before they’ve shared Nicola 'Mum dancing' …

Own It! 030 | How To Price A Job You’ve Never Done Before

June 12th, 2015

55:39

Judith shares how her rental property investment problems got sorted, Nicola chats about her speaking gig in Gloucester, which seems to take on more …

Own It! 029 | Business Partnership – How Much To Give Away?

June 5th, 2015

53:09

Judith and Nicola are waxing lyrical on the joy of strangers that refresh the pool.. and sharing personal experiences on how much to give away when …

Own It! 028 | What Happens When You Can’t Work?

May 29th, 2015

46:59

Judith asks the question – if money were no object, what would you do? And Nicola realises the importance of building a business that continues to …

Own It! 027 | So Much To Do. Where Do You Focus?

May 22nd, 2015

52:17

Featuring some “classical Nicola Cairncross madness” and Judith Morgan issuing “high vibration warnings” they tackle the sticky topic of time …

Own It! 026 | How To Keep Your Self Belief Strong

May 15th, 2015

42:20

Exploring how to keep your self belief strong, this week Nicola was fortunate to be in Las Vegas, meeting people like Bob Doyle who was featured in …

Own It! 025 | Are Free Trials A Good Or Bad Idea?

May 8th, 2015

42:47

Do you have a membership area on your website? Nicola and Judith discuss the pros and cons of free trials and removing objections. Other highlights …

Own It! 024 | How To Tell If You’re Flogging A Dead Horse

May 1st, 2015

43:05

Judith answers Nicola’s question – how do you know if your new business is a ‘goer’ or if you’re just ‘flogging a dead horse‘?  (Or stroking it …

Own It! 023 | Can You Learn To Love The Numbers?

April 24th, 2015

1:00:28

Judith gets excited about doing her accounts and Nicola talks about the Key Performance Indicators (KPI’s) she advises her clients to track. So... …

Own It! 022 | To Niche, Or Not To Niche, A Big Question

April 17th, 2015

44:33

Choose your niche or let it find you? Nicola & Judith discuss niches, do you need one, how do you choose one, or do you let your niche find you?

Own It! 021 | Is a Laptop Lifestyle Really That Easy?

April 10th, 2015

45:47

Own It! 020 | Permission: When Is It Ok To Have Time Off?

April 3rd, 2015

44:39

Is it ok to have time off? As an entrepreneur, do you feel guilty if you are sick or slack off, or worried you won’t be able to get going again if you stop for a bit? Do you need permission to take time off?

Show Notes:

Own It! 019 | Facebook Marketing & Your Business?

March 27th, 2015

47:17

Own It! 018 | Is It An Overhead? Or Cost Of Business?

March 20th, 2015

46:27

We all have a petty meanness – even the Queen of England (who turns lights off all the time).  Do you spend hours searching for a good deal, costing …

Own It! 017 | Rebellion & Making Good Business Decisions

March 13th, 2015

45:43

Judith’s clients are coming of age and rebelling, making their own business decisions, while Nicola’s thrilled with her new website speed and is all …

Own It! 016 | Battling Negative Emotions & Negativity?

March 6th, 2015

48:24

Nicola is clearing her diary after just 3 days into Paul McKenna’s “3 Things That Will Transform Your Life” while Judith’s on Day 28 and feeling …

Own It! 015 | Work/Life Balance? Half Term Hell

February 27th, 2015

47:48

Own It! 014 | Your Big Why, Retiring To Las Vegas & Being Vital

February 20th, 2015

44:37

If you ever stop and think “just what is my big WHY I am doing this?” you’ll really enjoy this podcast.  Nicola’s retiring to Vegas after being neck …

Own It! 013 | Self-Doubt Crippling Your Success Journey?

February 13th, 2015

43:03

If you suffer from self-doubt, if you procrastinate due to perfectionism, if you just want to take action without caring what others think, you’ll love this episode

Show Notes: http://ownitthepodcast.com/013

Own It! 012 | Making An Offer & Selling A Product

February 6th, 2015

48:33

Nicola & Judith discuss Nicola’s recent “Internet Marketers Cruise” and how to detach from making an offer and selling a product effectively, so …

Own It! 011 | Endless Ideas, Receiving Help & Branding

January 30th, 2015

45:15

Do you have endless entrepreneurial ideas, struggle with personal branding and find it tough to receive help?  If you are an introvert needing to market yourself, hung up about choosing a business name or logo or just …

Own It! 010 | Email Marketing – Why, How & When To Do It

January 23rd, 2015

1:04:46

Miraculous weeks abound, with blog mentions, Ikea coming knocking & continuing our online marketing series, Judith challenges Nicola about best …

Own It! 009 | Star In The Making Or Marketing Online Just Not Working?

January 16th, 2015

1:03:48

Don’t know your domain name from your hosting, your Wix from your WordPress? If you have a huge online following or feel like your marketing online …

Own It! 008 | 7 Day Business Startup & Some Everyday Miracles

January 9th, 2015

54:42

Nicola & Judith share their “What’s Worked, What’s Changing” in their own businesses, looking back over 2014 and forwards to 2015, they discuss …

Own It! 007 | Christmas Magic, Mothers, 5 Dwarves & A Trumpet

January 2nd, 2015

48:54

In this festive episode, Judith and Nicola muse on Gadget Addiction, Christmas Magic, Mothers at Christmas, Ed Sheeran and 5 Dwarves & A …

Own It! 006 | LeadPages, Christmas Haikus & Goal Setting

December 26th, 2014

39:32

On the subject of goal setting, Judith finds the word Goal a total “yawn yawn yawn” while Nicola loves a nice “Vision-Traction Organizer”.  They …

Own It! 005 | Integrity, Obstacles & Planet Luck

December 19th, 2014

44:50

Nicola Cairncross and Judith Morgan explore what the X-Factor can teach us about integrity and inspiration, luck, fun, owning it, computer breakdown …

Own It! 004 | How To Choose The Right Price For Your Product

December 12th, 2014

49:41

Why do some aspiring entrepreneurs find it so hard to charge what they, their product or service are worth? How do you choose the right price for …

Own It! 003 | Doing It Backwards & Joining The Dots

December 5th, 2014

38:30

Entrepreneurial Uncertainty | Nicola Cairncross and Judith Morgan discuss the art of doing things backwards, joining the dots, entrepreneurial …

Own It! 002 | What Does It Take To Fill A New Event?

November 28th, 2014

37:42

Bums On Seats | Nicola Cairncross and Judith Morgan discuss a common client challenge every week and both bring their existing skills to the table. …

Own It! 001 | Nicola & Judith Re-Unite & Discuss Clutter

November 21st, 2014

41:05
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