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Organize Chaos

234 EpisodesProduced by Chris Ronzio | TrainualWebsite

Every weekday on Organize Chaos, get entrepreneurial and small business leadership advice from the Founder and CEO of Trainual, Chris Ronzio. From people to processes to productivity, and how to organize your life around it all. Daily SMB insight in snackable episodes published Monday - Thursday, pl… read more


Greg Head: Determining the Right Category for Your Startup with CEO of Scaling Point, Founder of

In this episode, Chris talks to Greg Head, CEO of Scaling Point which provides consulting and workshops to early-stage tech companies, and the Founder of, a curated, up-to-date list of software companies and tech jobs in Phoenix, Salt Lake City, Dallas, Chicago, Atlanta, and Boston. What I liked about this episode is we talk in-depth about how to create a category, what that means and examples from Trainual, because this is an active conversation we're having right now about creating the category for playbook software.

He’s had an amazing career so far with early-stage experience at ACT!, the contact manager millions of people used in the 90s. Then cofounding SalesLogix, the first mid-market CRM software that went public in 1999. Then as the CMO at Infusionsoft where he helped them grow from $15m to $100m.

In Arizona, he’s a legend in our startup scene here in Arizona and I’ve been fortunate to learn a lot from him.

Find the show notes for this episode here!

Watch this episode on Youtube here.

Host: Chris Ronzio

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