It’s Christmas time! Time to become a better marketer!
In this episode, we talked about how brands should approach their holiday marketing campaigns and how they are communicating with their audience during these peculiar times.
Thank you for listening!
Sources: Search Engine Journal
We remembered some iconic campaigns from our childhood and we also commented on this year’s campaigns from Microsoft, LEGO, Miller Lite and John Lewis & Partners. To see whether they have nailed the holiday spirit or not.
Dani left us with some great tips for any brand dealing with Christmas messages, especially in 2020:
☝️ Emotions have to be prominent.
✌️ Brands must be respectful about the situations their audience could have faced throughout the year.
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⚠️ Comments, suggestions, and ideas are more than welcome ⚠️
🔊 Music & Sound arrangement by @dosdosmusic--- Send in a voice message: https://podcasters.spotify.com/pod/show/notyourmarketer/message
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