Not Your Marketer: News about Marketing, Business and Marketing
Hi, I'm your host Alberto Lempira; I talk about the latest news and trends on marketing, business, and tech.Interesting experts will occasionally join me to discuss popular topics on advertising, communication, martech, digital marketing, and more.New episodes weekly.🎙 @notyourmarketer on Twitter, … read more
Bonus: Tracking data without cookies
How will we be able to track customers online in the future?
Many companies like Google and Apple will roll out “soon” new changes to the way they allow for third parties to track users’ traffic through their browsers, operating systems, etc.
How will marketers be able to deal with this and what are brands doing right now to prepare for this? Nielsen may have a solution, and in the meantime Oreo is nurturing its customers’ profiles.
Join me in this bonus episode where I run through the latest news about it.
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🔊 Music & Sound arrangement by @dosdosmusic
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