Not Your Marketer: News about Marketing, Business and Marketing
Hi, I'm your host Alberto Lempira; I talk about the latest news and trends on marketing, business, and tech.Interesting experts will occasionally join me to discuss popular topics on advertising, communication, martech, digital marketing, and more.New episodes weekly.๐ @notyourmarketer on Twitter, โฆ read more
All Episodes
E23: iOS Privacy, Metaverse and Patagonia
September 19th, 2022
A comeback episode packed with news
Subscribe, Review, and Share if you like!
๐HEADLINES
๐ Meta and TikTok workaround iOS privacy features.
Sources: KrauseFX
๐ AmericanEagle trying to get through Gen-Z on Roblox.
โฆ
Metaverse, NFTs, and Virtual lands
January 21st, 2022
Episode recorded live on Jan 21st, 2022.
Cool news, from Twitter and Meta, to Microsoft and Tony's Chocolonely.
Subscribe, Review, and Share if you โฆ
Christmas Ads: Holiday Marketing trends of 2021
December 25th, 2021
Christmas Day Episode! ๐๐
In this episode I ran through some of the most iconic Holiday commercials of 2021 and I talked about some of the latest โฆ
From Meta to Peloton
December 21st, 2021
Episode recorded live on Dec 20th, 2021.
A jam-packed episode with news from Peloton, Meta (Metaverse included), Oreo and more.
Subscribe, Review, โฆ
Black November
December 4th, 2021
Episode recorded live on Dec 3rd 2021.
Black Friday, Cyber Monday, Twitter's stocks and more.
This episode is a news punch to know the latest on Marketing, Business and Tech.
Thanks for listening!
Subscribe, Review, and โฆ
Cleaning out the dust.
November 22nd, 2021
Episode recorded live on YouTube.
This is my comeback! Today I covered some of the latest news; from Google to Meta, and even talked about Adele's new album.
I hope you like it.
Subscribe, Review, and Share if you like!
Recording live + Ad targeting insights
July 16th, 2021
Weโre live and alive!
This is the first live-recorded episode of the NYM podcast. I am experimenting with OBS to Livestream the recordings of the show to give it a more โrealisticโ touch.
Today I talked about an โฆ
Hello, world!
June 2nd, 2021
Thank you for joining me in the first episode of the second season of the podcast. On this occasion, I talked about Instagram and fake-news โฆ
Spotify Ads, Zoom fatigue and beware of ClubHouse ๐ฌ
March 1st, 2021
Have you seen a packed podcast episode before? Of course, you havenโt; podcasts are meant to be heard, not seen, lol.
Jokes aside, this is an episode โฆ
Delighting your customer - Building your marketing strategy (4/5)
February 22nd, 2021
๐๐ผ๐ ๐๐ผ ๐ฑ๐ฒ๐น๐ถ๐ด๐ต๐ ๐ฐ๐๐๐๐ผ๐บ๐ฒ๐ฟ๐ ๐ฎ๐ป๐ฑ ๐ต๐ผ๐ ๐๐ต๐ถ๐ป๐ด๐ ๐ฐ๐ฎ๐ป ๐ด๐ผ ๐๐ฟ๐ผ๐ป๐ด ๐๐ต๐ฒ๐ป ๐ฑ๐ผ๐ถ๐ป๐ด ๐๐ผ.
In this episode of the Not Your Marketer Podcast, I talked about how Delight is the mirror โฆ
Weekly News: Brand values and Core Web Vitals
February 15th, 2021
Today I talked about Coca-Cola rethinking its marketing strategy; Aunt Jemina doing a brand change, TikTokโs sale to Oracle-Walmart is on hold, Core โฆ
Value and Brand Positioning - Building your marketing strategy (3/5)
February 8th, 2021
๐ง๐ต๐ถ๐ ๐ถ๐ ๐๐ต๐ฒ ๐น๐ฎ๐๐ฒ๐๐ ๐ฒ๐ฝ๐ถ๐๐ผ๐ฑ๐ฒ ๐ผ๐ป ๐ต๐ผ๐ ๐๐ผ ๐ฑ๐ฒ๐๐ถ๐ด๐ป ๐๐ผ๐๐ฟ ๐บ๐ฎ๐ฟ๐ธ๐ฒ๐๐ถ๐ป๐ด ๐๐๐ฟ๐ฎ๐๐ฒ๐ด๐.
Today I will briefly โฆ
GameStop rules! Or was it Reddit?
February 1st, 2021
Hi, Welcome back!ย
In this episode, I talked about Redditโs impact on Wall Street, with shares from GameStop, AMC Entertainment, and BlackBerry increasing over 1000% in some cases.
I also talked about how Apple is โฆ
Choosing your Target - Building your marketing strategy (2/5)
January 25th, 2021
In this episode I share with you the steps you need to define your target:
1๏ธโฃ Follow SMART goals.
2๏ธโฃ Getting Insights from your customers.
3๏ธโฃ โฆ
Parler, WhatsApp and CES 2021.
January 18th, 2021
2021 arrived with a lot of news!
Today weโll talk about Parler and its feud with BigTech, WhatsApp changing its Terms and Conditions, Primark and the online shopping dilemma and the hottest gadgets from CES 2021.
All โฆ
Understanding the Market - Building your Marketing Strategy (1/5)
January 11th, 2021
Welcome 2021! Let's make your marketing strategy right! ๐ช
We start the new year with a themed series on how to build a marketing strategy the right way.
In this first episode I explain how understanding the market is โฆ
2021 Trends: Marketing, Business & Tech
December 21st, 2020
Weโre still on Christmas time! ๐๐ ๐ป
Today weโll talk about the trends that we will expect in 2021; from social commerce, to enhanced AR, Streaming platforms, and antitrust lawsuits. Join me on this episode of the Not โฆ
Christmas & Marketing ๐
December 7th, 2020
Itโs Christmas time! Time to become a better marketer!
In this episode, we talked about how brands should approach their holiday marketing campaigns โฆ
Bonus: Tracking data without cookies
November 23rd, 2020
How will we be able to track customers online in the future?
Many companies like Google and Apple will roll out โsoonโ new changes to the way they โฆ
Thanksgiving, Twitterโ Fleets, and BuzzFeed
November 23rd, 2020
Today I talk about how people are planning to celebrate Thanksgiving amid the COVID pandemic and how this offers a great opportunity for local businesses, Twitter introduces Fleets (its take on Stories), and BuzzFeed โฆ
SEO Tips, Social Media and Advertising
November 9th, 2020
We talked about digital campaigns budgets, exclusive content on Spotify, Social Media fight against fake news, and Search Engine Optimization tips for small and medium-sized businesses for 2021 with special guest John โฆ
It's all about your data
October 26th, 2020
In this episode, we talked about cryptocurrencies, search engines, Snapchat, Quibi, and Political Ads on YouTube. We also discussed usersโ data and โฆ
Holiday shopping: COVID Style
October 12th, 2020
Thank you all for your support! Here's episode two where I talk about social commerce, video shopping, video streaming platforms and how the COVID โฆ
MVP: Minimum Viable Product
September 28th, 2020
First episode here! This is my MVP so please feel free to let me know how can I improve the content or structure of the show.
Thanks for listening!
โฆ
Not Your Marketer Trailer
September 27th, 2020
Let's talk about marketing, business, and tech.ย
Join me every other week to cover the lastest news and trends.
โ ๏ธ Comments, suggestions, and ideas are more than welcome โ ๏ธ
๐ @notyourmarketer โฆ
Listen to Not Your Marketer: News about Marketing, Business and Marketing
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