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New Year's Revolutionary

12 EpisodesProduced by David WellsWebsite

For those of us who are just trying to Do Better This Year. Interviews with entrepreneurs, subject matter experts, and high-performers of various disciplines to uncover the methods and principles they use to excel in business and in life.

1:16:10

9. "Trust - Values - Relationship" (with Dino H Carter, D Branding)

Dino H Carter is the founder of D Branding in Hollywood, California. With over 20 years of experience in marketing and branding, Dino has developed a unique philosophy and approach to these disciplines. This was such a fun interview - we covered a number of topics including:

  • Driving cattle!
  • Marketing vs. branding: what’s changed over the years, and what’s stayed the same.
  • Unique challenges and opportunities in the cannabis industry.
  • The three most important questions to ask yourself when branding, and an overview of how Dino helps clients answer these questions using The W System guide.
  • The interplay between Trust, Values and Relationship when building a brand.
  • The current landscape of online marketing.
  • The importance of mindset, including some nonfiction recommendations (What Great Brands Do)
  • How Dino plans to “Do Better This Year.”

Cheers, Dino!

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