More than a Few Words is a marketing conversation for business owners hosted by Lorraine Ball, founder of the Digital Toolbox
SEO can be very technical as you focus on the the code and signals you send to search engines about your site. But, according to our guest Dr. Ty Belknap it doesn't have to be. The single biggest thing you can do to improve your SEO is write, because search engines love words. Rich page content, 2,000 words or more is what will drive SEO.
That wall of text may look imposing, so break it up. The first two paragraphs are for your human readers, Make sur you have a call to action and a visible divider on the page. Then you can add the rest of the content the search engines want to see.
About Ty Belknap, CEO of Port Bell, has been doing SEO since before it was called Search Engine Optimization (he started in 1995) and has been running Internet Marketing companies since 2002.
Dr. Ty has three degrees in leadership, including a Doctor of Strategic Leadership in Life Coaching.
He is the author of three books: Leadership for Introverts: The Power of Quiet Influence, Timeless SEO Secrets that Search Engines Don't Want You To Know About, How To Get Exploding Referrals Through Networking and co-author of the book Special Edition Using Windows 98, an Amazon.com best-seller.
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