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More than a Few Words

675 EpisodesProduced by Lorraine Ball | Digital ToolboxWebsite

A marketing conversation for business owners. The brief episodes of this marketing podcast are filled with practical tips from business owners and marketing professionals from around the world.

13:15

#383 Brainstorm By Yourself

Brainstorming by yourself can feel like playing tennis alone. You hit the ball really hard and watch it fly, but it's not that satisfying because you don't get the return.

My guest Carrie Anton the author of Me, Myself and Ideas says it doesn't have to be that way.

 

Carrie says: “You have to move from get work done mode into creativity mode. In that mode we create a lot of fun, sometimes very playful activities such as things that you might have done in kindergarten.

Such as using a magazine to create a collage or writing your name backward.

When you're working, you're very deadline-driven, because you're trying to get tasks done. Your mind is focused, and a focused mind is not a great brainstorming mind”.

 

Have we peaked your curiosity?  Listen to the episode now.

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