Cover art for podcast More than a Few Words

More than a Few Words

676 EpisodesProduced by Lorraine Ball | Digital ToolboxWebsite

A marketing conversation for business owners. The brief episodes of this marketing podcast are filled with practical tips from business owners and marketing professionals from around the world.


#435 Book, Speak, Repeat

Kerry Kathleen Heaps, founder of Book, Speak, Repeat  joins Lorraine for a conversation about becoming a public speaker.

If you want to grow your professional speaking business focus on your story.  Think about the experiences and life lessons which make you uniquely qualified to give a presentation. Structure your presentation as a series of stories, not facts.  Your audience will remember the story long after the presentation is over.

Beyond the story, you must identify 3 – 5 takeaways ( action items or relevant messages) which will make your presentation relevant and valuable for your audience.

Finally, there are five things every professional speaker needs: A current bio, several core topics. Presentation summaries for meeting planners, specific takeaways for each topic and a current head shot.

KEY TAKEAWAY – There are way more speakers than speaking opportunities, if you want to be hired, you need to make it easy for event organizers to work with you.

MTFW, hosted by Lorraine Ball is part of the Digital Toolbox from Roundpeg 

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