Cover art for podcast MEGAPHONE


16 EpisodesProduced by TechSoup EuropeWebsite

MEGAPHONE is a community of activists working on issues such as the environment, women's rights, LGBTQ rights, transparency and accountability and civic engagement. Together we try to understand the consequences of the shrinking civic space - a process that's been spreading around Central Eastern Eu… read more


3x03 Campaigning: How emotions help to build stories and counter disinformation (Tijana Cvjetićanin and Hubert Sobecki)

In another episode of our MEGAPHONE podcast series Tijana Cvjetićanin and Hubert Sobecki talk about how the master narratives against the LGBTQ+ community are being created, distributed and how is it an international effort and not just a coincidence that the same themes appear in different countries worldwide.

They also answer the question of how to fight against them and explain why it's always better to answer with alternative narratives build on positive emotions.

Listen to learn more about why fear-based stories are so effective, role that social media play in spreading and amplifying those messages and what are the two unicorns of activists work (small hint: one starts with 's' the other with an 'i').

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