Cover art for podcast Maximize Your Social Influence with Neal Schaffer

Maximize Your Social Influence with Neal Schaffer

183 EpisodesProduced by Neal SchafferWebsite

Teaching sales and marketing professionals, entrepreneurs, and small business owners to build, leverage, and monetize their influence in digital and social media. This podcast helps businesses and professionals maximize their sales and marketing ROI from social media on sites like Facebook, Instagra… read more

38:46

153: How to Create and Implement an Instagram Strategy to Grow Your Brand [Christy Laurence Interview]

Instagram requires a very different strategy compared to other social networks in order to be successful. I had the pleasure of interviewing Christy Laurence, CEO and Founder of the leading Instagram scheduling app Plann, to discuss all things Instagram and how you can best create and implement an Instagram strategy to grow your brand. 

Some of the things we discussed include:

- Instagram content strategy
- the importance of the grid
- hashtags
- posting frequency
- the value of Instagram analytics
- and more!

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