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Mastering Your Message

80 EpisodesProduced by J Cleveland PayneWebsite

Are you confused on how to effectively craft and deliver your message? Communications Specialist J Cleveland Payne produces the Mastering Your Message, a weekly companion podcast to his online message training course of the same name. Look for a new episode every Thursday in your podcast feed, or at… read more

episodes iconAll Episodes

Turning Your Sad Story Into A Motivation Message (MYM 079)

January 10th, 2023

19:40

Your current situation may seem like a story that showcases an ongoing horror in your life or ends in a tragedy. That sad story can still be a source …

New Launch, Refreshing Focus & Direction For Mastering Your Message (MYM 078)

January 3rd, 2023

13:34

2023 begins with a new perspective, and we've got some new ideas on how to move forward with Mastering Your Message.

MYM #077 - Don't Fall In Love With An Idea At First Sight

January 18th, 2022

10:37

A message is born from ideas, so ideas are important in the world of a creator. But the tendency for a creator to fall in love with particular ideas …

MYM #076 - Welcome To The Sales Team

January 12th, 2022

14:59

If you are looking to build a following by spreading messages as an extended part of your life...you are in sales. Here are four skills you need to …

MYM #075 - The Internet Is Not A Friend To Your Message

January 4th, 2022

14:08

The internet has made content distribution cheap and content 'inspiration sources' easily accessible. But those factors do not easily equate to an easy way to target your prime audience or easy to not become more noise …

MYM #074 - Knowing When To Quit

August 24th, 2021

31:21

Not sure when to give up a project? This episode may not produce the a real answer, but it does lay the groundwork for how you can come to terms with the need to make the decision.

MYM #073 - Getting Followers, Subscribers, And Downloads

August 17th, 2021

23:50

Being a creator means creating for the purpose of other people to admire your work. But how do you find more people to admire your work?

MYM #072 - Is It Worth Your Time And Effort?

August 10th, 2021

18:54

Content creation take a good amount of time and effort. How do you know if what you have to put into it will ultimately be worth it?  

MYM #071 - How To Be A Content Creator

August 3rd, 2021

20:01

Becoming a content creator is just as simple as creating content. And also, not quite as simple.

MYM #070 - What Are Story Arcs?:

July 27th, 2021

16:56

Every time you tell a story, whether fiction or non-fiction, you follow a three-step story arc. Here is a basic explanation.

MYM #069 - Your Message Matters

July 20th, 2021

15:01

It is hard just keep creating content when you are starting out with little to know audience. Keep creating anyway. Your message matter.

MYM #068 - The Times Have Changed, And So Will Mastering Your Message

July 6th, 2021

11:49

The focus of Mastering Your Message is changing with the times. The focus in now on helping content creators get better at their messaging and processing. This episode is an explanation of why and how.

MYM #067 - How Do Rumors Get Started...And Why You Should Start A Few Of Your Own

June 15th, 2021

18:06

Inspired 1986 hit single "Rumors" from Timex Social Club, we compare the spread of rumors meant to tear down with grass roots moments meant to build …

MYM #066 - Why Not You?

June 8th, 2021

19:44

You don't have doubts about your message, but about you being an effective message of that particular message. It (mostly) doesn’t matter who you are …

MYM #065 - Setting The Hook To Reel In Listeners To Your Story

June 1st, 2021

21:27

Tales of great fishermen and sales pitches from diamond level account execs are both just stories being told to hopefully willing listeners. You can …

MYM #064 - Does The Message Change When You Change The Messenger?

March 2nd, 2021

18:07

I played an inspirational message from a thought leader I follow on YouTube. Ten minutes later, I stubbled upon anther video and watched another …

MYM #063 - What Do You Do When You Lack Means For Promotion

January 5th, 2021

16:42

As you begin your journey of spreading your message, you will probably not be so lucky to have a solid mechanism for promoting yourself. This episode …

MYM #062 - What Can You Say When You Have No Audience?

December 29th, 2020

18:18

When you are starting out and do not have much of an audience, you may think it is a time to be down. But it is actually one of the best times of your career, as you have the ability to test just about everting about …

MYM #061 - Being Prepared For A Virtual Event

December 22nd, 2020

18:18

Due to the restrictions of travel and gathering at the time of this recording, doing events ‘virtually’ is the only way to get in front of people to deliver your message. But the process is different than showing up to …

MYM #059 - Paying To Speak At An Event

December 15th, 2020

17:24

If you are given the chance to speak on stage, but you’ve got to pay a fee for the spot, is that spot worth paying for. It just might be.

MYM #059 - Live Streaming

December 8th, 2020

22:17

When Mastering Your Message was created, ‘live streaming’ was not a real thing. Now, it is dominating message delivery. You do not have to do it, but …

MYM #058 - Mastering Your 'Presidential' Message Delivery

December 1st, 2020

17:27

Having gravitas is just a fancy way of saying you can speak into important situations as if you belong in the spotlight.  Do you have it? Do you need it? How do you get it if you do not?
 

MYM #057 - The Message And The Medium Of Transmistion Are Two Different Things

November 24th, 2020

12:03

You have to master your message creation process and delivery alongside mastering the mediums of transmission that you choose to use.

MYM #056 - Mastering Your Message For Publishing

November 17th, 2020

25:17

Even with all of the methods of audio and video that can be used for messaging in this modern age, being in print, whether on paper or in pixels, is a great way to establish clout and a tried and true way to deliver …

MYM #055 - Lesson Learned From The Most Important Election Of Our Lifetime

November 10th, 2020

17:17

2020 will go down in history for a lot of reasons, with just one of them being the weirdest Presidential election the United States has ever …

MYM #054 - Trying A Message Medium Again After A Failure

November 3rd, 2020

22:44

The simple advice I give to everyone recovering from a failure is ‘try again.’ But if you are working to deliver a message and you have failed to see …

MYM #053 - Simplify Your Story And Your Delivery

October 27th, 2020

17:40

Giving a message is just telling a story, and like all stories, the more complicated it is, the easier it is to lose listeners. Here is an …

MYM #052 - Have A Dialogue Within Your Monologue

October 20th, 2020

12:28

Just because you are delivering one to many messages does not mean you can not have a little fun in a back and forth dialogue within your delivery. It takes some practice, but when you master having a dialogue within …

MYM #051 - Choosing What To Be A Master Messenger Of

October 13th, 2020

14:42

You can easily get started as a speaker by being a ‘master’ in the topic you want to speak on. But if you think you are a master of many topics, you will find yourself not getting many bookings to take the stage in …

MYM #050 - Understanding The 'Degree Of Difficulty' In Your Stories

October 6th, 2020

14:40

You don't have to be a globetrotting daredevil to draw people in to hear your message. This is truly about hooking in the fish, regardless of bait …

MYM #049 - Have A Explainable Reason For The Switch

September 29th, 2020

12:17

You have the right to change your mind, even if you are the spokesperson for a certain stance that doesn’t take to kindly to people of an opposing mindset. And there is a way to be true to your new belief and still …

MYM #048 - Give The People Time To Engage

September 22nd, 2020

13:02

Silence is a powerful tool that allows you to work engagement into your messaging by littering giving the audience time to think and reflex.

MYM #047 - Taking Your Spot Back As 'The Messenger'

September 15th, 2020

20:37

I'm back. After a hiatus created by life and circumstances, I'm ready to take back the role as 'messenger master.' If you have to step away from a …

MYM #046 - Crisis Communications Messaging Best Practices

March 31st, 2020

21:27

As this podcast is being released, the world is dealing with the spread of the novel coronavirus Covid-19. This is a crisis that we are all suffering through together, but when this issue passes, you may find yourself …

MYM #045 - Why Should They Care About Your Message

January 28th, 2020

11:58

Every so often I have to remind myself that new people are tuning in to this podcast and that we must revisit some basic themes to ensure all listeners are on the same page.

MYM #044 - Always Be Yourself When Delivering Your Message

January 21st, 2020

15:12

Your message you have worked hard to craft is tied to you for its delivery. That makes it extremely important that you deliver your message as 'you' consistently.

MYM #043 - Don’t Go For Shock Value (Unless You Want To Go For Shock Value)

December 10th, 2019

17:34

‘Going blue’ is an expression used by comedians to describe the choice to curse in their acts. This choice can change the direction of their career, and a similar choice by you can do the same for your career as a …

MYM #042 - Put More Emphasis On Technique, Not Content

December 3rd, 2019

17:56

The world's greatest algebra teacher and the world's worst algebra teacher are both trying to teach algebra to students. There success or failure is less about the content they have to deliver, but the delivery of the …

MYM #041 - Do You Look Like Your Message?

November 27th, 2019

11:55

Messages are easier to take in if the messenger has 'the look' of a person who should deliver a certain message to a certain crowd.  

MYM #040 - Replacing The Face Of The Message

November 13th, 2019

14:41

Just as your message has a target audience that represents those who will easily accept it, there is some sort of logo, mascot, or a person of authority that comes to be an easy representation of the reason behind the …

MYM #039 - Becoming A Messenger Puts a target On Your Back

November 5th, 2019

15:46

Many people find themselves called to be a messenger, given the assignment because of circumstances that derail their own plans for their lives. This makes a message a target for their opposition, whether they expect it …

MYM #038 - The Story You Tell Yourself About Yourself Helps You Deliver Your Message

October 29th, 2019

14:24

The bio we read to ourselves about ourselves makes a big difference in how you present yourself to others, and their ability to see you as authentic in your delivery.

MYM #037 - What Can You Say When You Have No Audience

October 22nd, 2019

11:18

When you a just beginning to give your message to the public, you may find few people showing up to hear you speak. That means you can say just about anything you want just about any way you want.

MYM #036 - How To Deal With Frustration When Your Message Is Not Being Heard

October 15th, 2019

17:19

Continuing to show up to attempt to deliver a message no one can hear is frustrating. Here are three steps you can follow to alleviate that …

MYM #035 - What Is Your Primary Mode To Deliver Your Message?

October 8th, 2019

17:30

There are a few factors you need to understand to truly know what the best mode to deliver your message is to ensure the people you want to hear it …

MYM #034 - When The Success Of One Medium Gets In The Way Of Another Medium

October 1st, 2019

16:36

My short-form podcasts are a success, but the effort going into their production takes away from time I would like to produce long-form podcasts and …

MYM #033 - Mastering Your Reception To Feedback

September 24th, 2019

14:39

You have to prepare yourself for feedback, but it helps when you prepare your audience on how to present quality feedback.

MYM #032 - Bad Jokes May Not Be Suitable For The Audience Of Your Message

September 17th, 2019

12:30

Even a seemly harmless 'dad joke' can turn a crowd against you if delivered to the wrong crowd.

MYM #031 - Yes, You Can Be An Expert Just Because You Say You Are

September 10th, 2019

12:53

If you know a little bit of something, and that little bit is substantially more than those you are trying to serve or teach, then to them you are an expert. So you can claim to be an expert. But don't get lost with …

MYM #030 - The Return From Promoting Your Message Takes Time

September 3rd, 2019

17:20

Creating your message took work. Perfecting the vessel of delivery of your message to work. And the promotion needed to get the word out about you and your message will take work as well. And the patience to wait until …

MYM #029 - Email Must Be Part Of The Promotion Of Your Messaging

August 27th, 2019

16:30

Despite multiple attempts to write its eulogy, email and email marketing is far from dead. You need to utilize email in your messaging on your …

MYM #028 - What You Can Do When You Are Not Enough Messenger For Your Message

August 6th, 2019

12:42

You may have a powerful message and be a decent delivery of it, but it's not connecting. What can you do when you come to terms with needing help …

MYM #027 - How To Handle Desperation When Delivering A Message

July 30th, 2019

12:36

There will be situations where you are stressed out by the process of communicating and desperate for chances to deliver your message, or to get a response from delivery. Learn the handle the stress with …

MYM #026 - Social Media Can Be Used To Master Or Muddle Your Message

July 23rd, 2019

18:20

Social media is a powerful tool that can efficiently and effectively spread a message. And it is important when using this tool to ensure you are …

MYM #025 - Mastering The Pivot For A New-ish Mission For 'Mastering Your Message'

July 16th, 2019

10:05

...and we're back. Back with new energy and a new-ish focus for the Mastering Your Message brand, now putting an extra focus on the craft of podcasting, but still working to make sure you know how to get the drafting, …

MYM #024 - Being 'Attractive' Always Helps

April 9th, 2019

11:56

A sad reality of life is that books are all judged by their covers, and bad books are often given the benefit of the doubt based on a misleading but attractive cover. Don't present with the intention to deceive, but a …

MYM #023 - Journaling Your Ideas To Work Out Your Issues

March 12th, 2019

18:56

The practice of journaling is an awesome way to keep track of information and work raw ideas into usable pieces. That makes it a great tool for …

MYM #022 - Remastering Your Message

March 5th, 2019

13:54

Taking the questions asked as you gave your message to refine what to deliver in the next event.

MYM #021 - Keep Your Stories Straight And Your Lies Consistent

February 26th, 2019

14:02

Secrets and lies are great for the characters of a story, but not so great when revealed in the story of your life outside of your work as a messenger. Too many inconsistent stories or flat-out lies surrounding your …

MYM #020 - When You Build It & They Don't Come

February 19th, 2019

13:30

You put all your effort into crafting your message and set up you venue to deliver . . . only to perform to a near empty room. This episode will give you tips on how to overcome a disappointing turnout and how to use a …

MYM #019 - Save The Theatrics For The Theater

February 12th, 2019

12:26

The ‘Big Guy Speaker Voice’ sounds great to you and seems like a cool tool to use in delivering your message. But it may not be. This episode goes …

MYM #018 - Stop Worrying And Just Write A Good Headline

February 5th, 2019

12:35

Headlines are a lot like hypnotism. They will only draw you in if you have some interest in the details you think are in the story. So write your headlines or talk topics that are intriguing, but tell what content you …

MYM #017 - Silence Is An Awesome Tool To Master For Communication

January 29th, 2019

11:09

The power of an extended pause in just the right place of your delivery can make a dull speech more lively, and help a powerful message stir up the …

MYM #016 - Does Demeanor Matter?

January 22nd, 2019

11:24

Demeanor is defined as one's 'outward behavior or bearing.' This is extremely important when it comes to the proper delivery of your message and your target's willingness to receive it.

MYM #015 - Doing It Live (In A Video)

January 15th, 2019

11:58

There is no avoiding live video as a channel of distribution for your message. And whether you want to or not, you should do some live video. But …

MYM #014 - Building Your Authority When You Don't Think You Have Any

January 8th, 2019

13:51

Unsure of why people would want to listen to you or your message? Now is a perfect time to evaluate your authority as well as your ability to deliver …

MYM #013 - Finding The Best Place And Setting To Deliver Your Message

January 1st, 2019

14:45

The venue of your presentuation, whether physical or virtual, has a real impact in your ability to reach the right crowds and offer the engagement they desire with you and your message.

MYM #012 - Know Your Crowd And Why They Are Right For Your Message

December 25th, 2018

10:37

Crafting a message for a group of people who aren’t the right crowd for your message isn’t impossible, but is never as easy as delivering a message to raving fans ready to react.

MYM #011 - Two Many Messengers Delivering The Same Message

December 18th, 2018

10:38

It is impossible for two different people to give the exact same message. But two people can give a message on similar themes to the same crowd. This gets confusing quickly, easily if they are sharing conflicting …

MYM #010 - Breaking The Traditional Rules Of Storytelling

December 12th, 2018

9:42

We all know a basic story has a beginning, a middle, and an end. But you don't always have to tell a story in that strict order.

MYM #009 - The Magic Is In Editing

December 4th, 2018

8:48

Editing will help you solve your ‘ugly baby’ problem. Everyone has an ugly baby problem with their message, and everyone needs to learn to fall in …

MYM #008 - The Best Medium For Your Messages

November 27th, 2018

13:23

Your delivery method for your message has to work. You have to be able to send the message, and the receiver must effectively receive it. Otherwise, the message you send and the calls to action necessary are irrelevant.

MYM #007 - A Better Second Impression To Make Up For A Bad First

November 20th, 2018

9:13

You may never get a second chance to make a first impression, but fixing a bad first impression is not an impossible feat.

MYM #006 - When Your Story Is Getting In The Way Of Your Progress

November 13th, 2018

6:40

Your story to help you sell your message must be true, but not 'so real' that it may turn off the people you are trying to attrach.

MYM #005 - How Do You Judge A 'Good' Message

November 6th, 2018

7:47

What makes your message valid is not enough to call it 'good.'

MYM #004 - We Are A Part Of A Rhythmic Nation

October 30th, 2018

8:00

The rhythm of your speech has a major impact on how your words are interpret and your message is delivered.

MYM #003 - The Basics Of The Rule Of Threes For Delivering Messages

October 24th, 2018

6:11

A beginning, a middle, and an end. The Rule of Threes is a basic tenant for delivering a message for a good reason. For more information, visit

MYM #002 - Why Repetition Is Key...Why Repetition Is Key...Why Repetition Is Key...

October 17th, 2018

9:11

Repetition can quickly become boring in everyday life, but it is the key ingredient to effective story crafting and telling. For more information, visit http://masteringyourmessage.net

MYM #001 - What Is A Story & Do You Have One?

October 10th, 2018

7:05

We believe everyone has a message they are meant to convey. But does that mean everyone has a ready-made story they can use to convey their message? For more information, visit http://masteringyourmessage.net

MYM #000 - Why We Are Creating The Mastering Your Message Podcast

October 3rd, 2018

6:58

Your introduction to the Mastering Your Message podcast, brought to you by the Mastering Your Message course and community. For more information, visit http://masteringyourmessage.net

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