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Martech Zone Interviews

175 EpisodesProduced by Douglas KarrWebsite

Douglas Karr interviews sales, marketing, and business authors, speakers, technology leaders and sales and marketing executives. Douglas' guests discuss the technology enabling online marketing, search engine optimization, pay per click, inbound marketing, mobile marketing, sales enablement, convers… read more

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Episode 131: Chad Lakin: How to Scale and Improve Your Corporate Video Strategy with Shootsta

In this MarTech Interview, we speak to Chad Lakin, the Vice President of Shootsta's Americas operation. We speak to Chad about why finding a video production like Shootsta unleashes your video strategy and enables your internal resources to focus on becoming amazing storytellers rather than worrying about equipment and post-production.

Shootsta has disrupted the video production industry with a global subscription method, educating and empowering brands everywhere to make high-quality videos cost-effectively at scale. Their Shootsta Kit includes a DSLR camera, tripod, light, mics, and iPad autocue. And they don’t stop there – they train you to use the Kit, and offer value-adds like video strategy, camera operators, subtitles, animations, video hosting, and additional Kits.

Videos are edited and ready to share in 24 hours. Shootsta is the only always-on video production company in the world, with staff in London, Sydney, San Diego, Singapore, and Hong Kong offices providing 24-hour coverage and consistency. So you can shoot today and share tomorrow.

Special Guest: Chad Lakin.

Sponsored By:

Support Martech Zone Interviews

Links:

  • Shootsta — The next generation of Video Production. Enabling brands to create high-quality, cost-effective video content at scale - with a 24-hour turnaround!
  • Corporate Video Production — Corporate Video Production is the end-to-end process of making a video by a company, organisation or institution for internal/external communication, and/or commercial purposes.
  • Free Video Strategy Template — Create an efficient, effective video content strategy, including brainstorming ideas, ontent planning, defining a framework, production planning (from pre- all the way to post-production), and assessing results
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