Must Read Marketing Article Of The Week:
• How to Create Category Pages That Rank + Convert 10x Higher by Cyrus Shepard
What we've got lined up for this week's main Marketing O'Clock news:
• Google’s Exact Match Close Variants Expand Again
• Google Search Console out of beta, adds more features
• Making it easier to discover datasets
• Save time with Bing's new Reporting enhancements
Lightning Round Articles that you don't want to miss!
• Instagram is reportedly developing a dedicated shopping app
• Amazon Advertising
o New Video Ad Format Gives Brands A Way To Promote Deals On Amazon
• Americans are changing their relationship with Facebook
• Google Wants to Kill The URL
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