Marketing in the Raw with Adam Helweh
Are you ready to expand how you define the practice of marketing and your vision of where it's headed? Adam Helweh, CEO of digital marketing agency Secret Sushi, interviews industry experts and innovators to learn how to be better marketers in a digitally connected world. We’ll also venture off the … read more
Predicting Your Marketing Future in Unpredictable Times | feat. Katie Robbert | Ep 8
At this current moment, the world is in a pretty unpredictable place. In the midst of a global pandemic. Compounded by lockdowns and social unrest, it feels tricky as a business leader to know how to plan our marketing efforts when there are so many unknowns.
My guest is Katie Robbert, CEO of Trust Insights, a leading data analytics firm that helps companies transform their data into useful valuable insights and actionable strategies.
Katie shares a possible solution for all this unpredictability - predictive analytics.
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