Author and marketing expert Brandi Johnson joined me on the show today to talk about her publishing experience and to help children's authors with the big marketing B! ('B' stands for beast, of course 😜)
Marketing your children's book when you have no background in it feels so overwhelming. Most of us end up doing what we see others doing - posting on social media with our fingers crossed, a hope and a prayer!
"I wanted to be able to help people get out of the overwhelm on marketing. Because there are so many gurus out, there are so many corporate marketers that say, if you're not doing X or not doing Y, then you're not gonna make it. And my tact on it is very different, about really sustainable and achievable marketing."
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