In episode 50, we catch up with Tim Leon, President of Geile/Leon a brand-driven strategic marketing firm located in St. Louis. According to Tim, "every relationship starts with a brand." Whether it’s introducing a new brand, redirecting a changing brand or putting a new coat of paint on an established brand, it starts with what your brand currently means to people and discovers what it could mean to them. It’s what brand-driven strategic marketing is all about: Positioning your brand through our Dynamic Branding Process and meaningfully communicating that position to consumers.
To speak with Tim go here.
Special thanks to our episode sponsor MRDEU Global Media.
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