Running a loyalty programme can be challenging in many ways - with so many internal stakeholders and members to manage,. From platform decisions, through to legal and privacy management and of course increasing expectations for programmes to drive measurable returns.
Who can you turn to for advice, a second opinion and access to global loyalty brain power? One place is the "Customer Strategy Network" - of which I'm delighted to be a member.
Our organisation is a global network of loyalty practitioners available to support loyalty projects on a freelance and flexible basis as needed.
Today I chat to Nick Chambers who leads the Customer Strategy Network and we discuss the types of projects we support and work we do - for those time when you might need some extra support to optimise your loyalty programme.
With fifteen loyalty experts across 11 countries worldwide, there's always help on hand if you need it.
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