I've worked as a speechwriter, presentation coach and communication strategist—not to mention delivering my share of speeches. From speechwriting and speaking to traditional and social media, here's my best advice on how leaders can communicate to change how audiences see the world.
It may be in a media interview, a Q&A, a debate or a townhall. But when you're a leader, chances are sooner or later you're going to face tough questions. It just comes with the territory.
The key to being ready for tough questions? Equally tough preparation. And that means fighting off the instinct to lob (or ask for) softballs... an instinct that just might be one of the reasons for this week's biggest U.S. political story.
Links: Here's the electrifying exchange between Kamala Harris and Joe Biden at this week's Democratic debate.
And if you'd like to see a genuine trainwreck of media coaching with the media coach in the room, there's this schadenfreude-inspiring interview with Ken Starr.
And finally, big thanks to Dana Rubin for her very helpful feedback on last week's episode!
Music: Theme: "Good Times" by Podington Bear (http://freemusicarchive.org/music/Podington_Bear/).
Incidental music by Lee Rosevere (https://leerosevere.bandcamp.com/) including "Puzzle Pieces," "Ingenuity," Sky Chaser," "Start the Day" and "Betrayal." Used under a Creative Commons license.
Photo: Laura Lee Moreau on UnsplashEducational
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