Welcome to the Jo’s Art History Podcast, a podcast which celebrates all things art historical every single day!
On today’s episode, Jo brings you PART 1 of her 'Art of the Deal' series which sees Jo delve into some of art history’s greatest dealers!
Today - it’s time to introduce you to the INCREDIBLE Paul Durand -Ruel who was the driving force behind helping the Impressionist painters become household names! But trust me when I say, it was not an easy task for this dealer which saw him wrestle with bankruptcy and how dealing with the Impressionists almost left his reputation in tatters!
I discuss Durand-Ruel’s business savvy moves, his ground breaking methods of promotion and representation and how he found himself pivoting his ideas to suit new markets across the seas!
Does he deserve to be considered one of the greatest art dealers of all time? Jo certainly thinks so, but what do you think?
All images referred to can be found on my website blog about Paul Durand-Ruel here: www.josarthistory.com or on my Instagram page @josarthistory
The youtube lecture I refer to on the episode can be found here:
It is brilliant and goes into WAY more detail than I have here on the podcast.
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