EP 26: XPROMOS Instant Marketing Insights #25-27 are the last three insights from the purchase phase of the customer journey. In this episode, we share how you can borrow interest from the buzz of innovation. Plus, an example from Philips Media of how some campaigns are so obvious that you just run with them. Finally, how we embraced a passion of Farmer John's target audience through a highly coveted brand partnership to drive millions in earned media and more. To jumpstart your own marketing with ONE BIG IDEA FREE, visit https://ix.xpromos.com/1bi_ts--- Send in a voice message: https://anchor.fm/XPROMOS/message
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